11 March 2005 Newsletter Subscription Email this Page Volume 12 - Issue No: 63



 

 Media, Advertising & Marketing Watch






Nadkarni launches MarketGate Consulting
New venture partnership between Sripad Nadkarni & Sharda Agarwal, former Coca-Cola employees.

Vaishnavi's Radia takes wing on 'magicair'
Newly floated company files NOC with civil aviation ministry. Plans to start no-frills carrier with ten-aircraft fleet.

Euro RSCG bags creative duties for Globus
Retail major Globus is going in for a change to image. Close to 50 outlets to be opened in the next 3 yrs.

DD agrees to stop beaming off PAS-10, Sony elated
DD Sports discontinues beaming Indo-Pakistan series via PAS-10 Thursday midnight, following strong protests from Sony.

Hungama's Bose to join Sahara as COO
Hungama TV COO Purnendu Bose will be joining SaharaOne as COO Television. Karuna Samtani moves on to handle other activities in the SaharaOne Entertainment network.

Guest Speak
Customers are Colour Blind
 NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (20 February 2005 to 26 February 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (20 February 2005 to 26 February 2005)
Star Plus
Sony Entertainment
Sun TV
Gemini
Zee TV

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Today's Newsbreakers.......India
Northgate forays into online biz services
Malabar Gold to go national
Samsung promotion
Source:The Hindu Business Line
 
   
Northgate BPO eyes Rs 45 crore turnover
A self-effacing brand name
Tatas look for `fresh` brand identity
Source:Business Standard
   
BTA refused to host Davis Cup
Source:Statesman
Mudra storms into BE Quiz finals
Source:Economic Times
 
   
LG, Samsung get into cricket gear to woo consumers
Vivek Sharma joins rmg david as managing partner
Dainik Jagran to add another edition in Bihar
Genre-led time bands to call the shots at Discovery
Source:Agency Faqs
   
Coke plans ad splash to beat cola war heat
  Source: Indian Express
International News
Havas' MPG Makes 15% Staff Cut
Scarpelli Rises to DDB Worldwide CCO
$125 Mil. Revlon Goes to Kaplan, Carat
Madison Road Countersues Mark Burnett
$100 Mil. UPS Media Shifts to Martin Agency
  Source: Ad Week
   
Dentsu Acquires Soccer World Cup TV Broadcast Rights in Japan
  Source:Bloomberg
   
Discovery Channel Debuts 'Dragons' Campaign
  Source:DMNews
   
Interpublic scoops Intel media account
Ford and ITV sign ad deal for free car
City View - Big profits for WPP but investors react with caution
  Source: Media Week (UK)
"Pop Idol" arm lifts RTL profit
  Source: Reuters
   
Five doubles profits for 2004 on the back of strong advertising market
  Source:Media Bulletin
   
Bloggers Protest Possible FEC Crackdown
Syndication Kicks Off Upfront Sales Season, Pitches Better Integration
When It Rains It Brands: Weather Channel Brings Good Things To Life
  Source:Media Post
   
Four Picks To Play The Internet Advertising Uptrend
  Source:Forbes
   
Annual ad spending exceeds $141 billion
Internet advertising shows largest percentage gain
  Source:San Francisco Chronicle
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