22 November 2004 Newsletter Subscription Email this Page Volume 11 - Issue No: 85
Media, Advertising & Marketing Watch
















'Zoom'ing start, but key is sustaining power
Initial take-off has been satisfactory for the Times Group's non-fiction entertainment & lifestyle channel Zoom.

Tellys pay tribute to Indian TV's finest!
The Sangini Indian Telly Awards saw Balaji-Star's 'Kahiin To Hoga' bagging the maximum awards.

Giving the Mytho Mogul his just due

Indian telly Awards’04- A Picture perfect view!

Popular awards: What the winners said...

Winners list of the Sangini Indian Telly Awards 2004

Madan Mohapatra to join Universal McCann
Former TME (The Media Edge) media director Madan Mohapatra is slated to join Universal McCann, Delhi next week as business director Nestle and L'oreal. The estimated size of the account as per industry sources is pegged at Rs 4,500 million.

Mudra's new agency Rapp Collins India launched
Mudra Communications in collaboration with Rapp Collins Worldwide announced the formation of a new agency under the brand name Rapp Collins India. The new agency has been launched with an aim to provide customers world-class services.

Guest Speak
Columbus Was Searching for India, Too
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (1 November 2004 to 7 November 2004)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (1 November 2004 to 7 November 2004)
Star Plus
Sony Entertainment
Sun TV
Zee TV
Eenadu TV

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Today's Newsbreakers.......India
Aegis Group to pick up 51% in Percept India
  Source: Business Standard
   
   
Watch! Excitement in online trading
Source: The Economics Times
   
Brands need to give way to lovemarks'
Source: The Hindu Business Line
McCann appoints Neeraj Mehra as director, knowledge management
STAR, Sony are winners at Indian Telly Awards 2004
McCann gets Shaw Wallace's Director Special account
Source: Agency faqs
   
   
Top entertainment publicist Leslee Dart is fired at PMK/HBH
Searching for a new ad mantra
  Source: The Financial Express
International News
Alltel Prepares to Enlist C-E for $100 Mil. Account
3 Advance in $300 Mil. JPMorgan Chase Media Review
Pfizer Moves Pain-Relief Brands to WPP PR Shops
Coke Shifts Dasani Business to Anomaly
KFC Selects Weber for PR
  Source: Ad Week
   
Ad Industry Struggles to Honor Its Own
  Source:Moscow Times
   
On Advertising: Samsung hedges bet on WPP
  Source:IHT
   
Brindley: Still an advertising enigma
  Source:Sunday Business Post
P&G inks US$46.4m deal for advertising
  Source:Xinhua
   
Ten Network's `Australian Idol' Final Draws 3.35 Mln Viewers
  Source:Bloomberg
   
Fast-forwarding commercials is better for advertisers?
  Source:Engadget
   
Ad backers claim wide support
  Source:The New Zealand Herald
   
Horror Aids Ad To Fight New Sex Epidemic
  Source:Sunday People
   
No passion for advertising
  Source:The Scotsman Online
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