Pan
masala/zarda/gutka adv. on TV up 10%
10% rise registered in Pan Masala/Zarda/Gutka advertising on
TV in the first half of 2004 compared to the first half of 2003.
Media, Advertising &
Marketing Watch
AdEx
to monitor radio ads
AdEx India is now moving into Radio Ad monitoring and analysis
as well. Although, measuring of listnership is still awaited, the
radio advertising industry pegged at Rs 2.2 billion can now have
access to a radio monitoring service.
TNS
strengthens motivational research expertise
Market information provider TNS has launched its new NeedScope
System that combines features of TNS global solution with
the former NFOs Impsys.
Animax
ahead of game on distribution in Asia
Animax exceeds Sony Pictures first year expectations
with current C&S distribution base touching 16 million in Asia.
Guest Speak
The
scary future of e-commerce
NASEEM JAVED's Westside View
TV Ratings
Top 10 Programmes (1 November 2004 to 7 November 2004)
Doordarshan's
Top 10
Top
10 In All TV Homes
Top
10 in Cable & Satellite Homes
Top 100 Programmes (1 November 2004 to 7 November 2004)
Star
Plus
Sony
Entertainment
Sun
TV
Zee
TV
Eenadu
TV
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