12 March 2004 Newsletter Subscription Email this Page Volume 10 - Issue No: 6












Special Report






Sonia Gandhi's rallies and more
For the upcoming elections, the Congress party is putting into action its communication and media strategy.

Headlines
Reliance Infocomm organises live video chat with Big B
After the much hyped launch of the Reliance pre-paid mobile, Reliance Infocomm is out there again, guzzling customer attention. And what can get bigger than the Big B himself?

Radio readies to milk Indo-Pak cricket series
Pvt FM players hope to rope in as many advertisers as possible for innovative cricket programming.

Publicis Groupe net up 21.8%
The 2003 fiscal was a good year for Publicis Groupe SA. The communications major has posted a 21.8 per cent hike in the net profit for the 2003 fiscal on the back of healthy revenues.

MAM Interview
"The fault for the shortage of good creative talent lies with the advertising industry"
Rajat Sethi

TV Ratings
Top 10 Programmes (22 February 2004 to 28 February 2004)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (22 February 2004 to 28 February 2004)
Star Plus
Sony
Sun TV
Zee TV
Gemini TV
Zee Cinema


Source: www.indiantelevision.com
Today's Newsbreakers.......India
O&M zooms in on children's psyche
Bunge all set to relaunch Dalda with sound & fury
Grey gets a new head for Hyundai account
Colgate cuts prices to brush off competition
Source: The Economic Times
 
Samsung, LG fight for a clean sweep
Tata Tea to overhaul brand strategy
Source: Business Standard
Cadbury Visi-coolers Not Visible With Many Retailers In Mumbai
Godrej Enters Fruit Juice Biz
Source: The Financial Express
   
Pokemon monstrous hit in India too: Funskool
Cyrus to star in BenQ campaign
Godrej moves Xs ad account
Source: The Hindu Business Line
International News
Bush Goes on the Attack in New Ads
Perriss to Leave Zenith Optimedia
Source: Adweek
   
Anheuser-Busch Ups Olympic Presence
Pontiac Gets Prime Drive Time In New Flick
Source: Brand Week
 
White House Adviser To Be Promoted As Global Brand
Cliff Freeman No Longer An Independent Agency
  Source: Ad Age
HVCB wins awards for travel advertising
  Source : Hawaii Business
   
Ted Ryan Named VP of Advertising Sales At Nationalgeographic.com
Source : Mediapost.com
 
Hark! Beware of those screen mice
  Source: Media Life
   
Norton Renders AdWords Advertising Useless
Source: Web Pro News
 
Advertising in Space?
Source: KATC, LA
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