2 April 2004 Newsletter Subscription Email this Page Volume 10 - Issue No: 21












Headlines






Global TV viewing up by 15 mins a day: survey
Viewers worldwide spent 15 minutes more per day glued to their screens in year 2003 as compared to the previous year, thus bringing the global average viewing time to three hours and 39 minutes daily

Disney firms up plans to launch its 3 channels
Walt Disney Television is in talks with Indian distributors like Star, Sony & ESS to introduce two or three channels in India.

Zee to launch kids channel Space Toons
Zee subsidiary Padmalya Tele developing kids channel Space Toons as part of its deal with Italian animation major Mondo TV.

Red FM in association with IIFA Awards yet again
Radio broadcaster 93.5 Red FM is all geared up for the Samsung IIFA Awards. This is the second consecutive year that Red FM has been in association with the awards.

Hallmark lines up movies for kids this April
Hallmark has planned a summer full of horror, laughter, suspense, adventure and excitement for the kiddies. The channel will be airing nine movies to suit the kids' taste buds in the first fortnight of April .

TV Ratings
Top 10 Programmes (14 March 2004 to 21 March 2004)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (14 March 2004 to 21 March 2004)
Star Plus
Ten Sports
DD1
Sony
Sun TV


Source: www.indiantelevision.com
Today's Newsbreakers.......India
NRS '03 is officially out, ready for use
Publicis-India's Delhi branch is on a roll
Global watch majors target Indian markets
Lifestyle brand Aigner opens shop in India
Jeep making a comeback to India
If they are allowed in print, why not on TV?
Double track regulation is better than a ban
Choice, competition and politics
Source: The Economic Timesc
   
Surrogate ad petition on court fast track
  Source: Telegraph
   
Vikram Gaikwad quits Leo Burnett; joins Grey, Mumbai
Source: Agency Faqs
 
Bachchan: 61 going on 16
Source: The Times of India
 
Beware of negative ads
Source: The Hindu
Team India set to score Rs 100 crore
P&G slashes Pantene prices to push volumes
Has political advertising matured?
India should become gem hub’
Car, 2-wheeler majors’ step on gas in 2003-04
Source: Business Standard
 
NRS report now available
Rani Mukherjee to endorse Dabur's haircare brands
P&G announces 16 pc price cut on Pantene shampoos
LG bullish on India; plans to triple growth
Trademark disputes: Delhi HC restrains 4 cos from using `Aji-No-Moto'
Aigner comes to India
Source: The Hindu Business Line
 
PMO routed public funds for ads: Cong
BJP sees ‘shining’ overkill
Source: Hindustan Times
International News
P&G Opens Review For Communications Planning
Oracle Puts $50 Million Media Account In Review
New Verizon Campaign Features 'Situmercials'
Source: Ad Age
 
Bush, Kerry Trade Jabs
Ogilvy Presents Ideas for Viagra
Oracle Starts Media Search
P&G Reviews $2.5 Bil. in Media Planning
Euro RSCG Forms Marketing Group
Source: AD week
 
Pepsi, NFL Extend Marketing Deal
DoubleClick Victim Of Kickback Scheme l
Source:Brand week.com
 
Venerable IHT retooling to attract readers, advertisers
  Source: News and Tech
 
Analyst: AOL Ad Biz Stronger Than Previously Thought
Ad Group Logs On With Blog, ANA Posts Trade Musings, Rumblings
Source: Media Post
 
CLARKE: BAR 'MY' AD
Source:New York Post
 
GMA Urges Tougher Nutrition Guidelines
Source:Brand week.com
 
Forbes.com takes on 'Wall Street Journal' in ad campaign
Source:Btobonline
 
Online advertising booming in Belgium
Source:Expatica Belgium
 
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