7 Oct 2002 Volume: 3 Issue : 52





















Todays Newsbreakers India
Media Advertising and Marketing watch
Fevicol ad fest airs on Zee Network
Jashn Manao Haisha, an ad festival of Fevicol TV commercials, was recently launched on Zee network by advertising agency Ogilvy & Mather and Pidilite Industries... More


In US, website video clips to promote new shows
After years of neglecting the video areas of their websites, US television networks have discovered that there is intrinsic value in promoting their new shows to surfers through clips... More

CNBC's Managing Brainstorm V: topic triggers for growth
CNBC India in association with Sun Microsystems and Wipro Infotech held the fifth session of its managing Brainstorm series in Mumbai yesterday... More

Disney Online honored with four WebAwards
Disney Online, part of the Walt Disney Internet Group and creator of kids' entertainment and family community online destination (www.disney.com), has been awarded four WebAwards by the Web Marketing Association (WMA)... More

Discovery in marketing overdrive
Discovery Communications India, managing the affairs of Discovery and Animal Planet channels in India, has decided to go in for aggressive marketing initiatives to promote the programming on Discovery, including sending direct mailers and bringing out a 22-page quarterly programming guide in India Today... More

Headlines

SET India gears for life after 'K3H'
Ahead of Diwali, Sony set to air blockbuster movie 'Lagaan', make 'Achanak' a daily and commence new shows in tandem with flop marriage show 'Kahi Na Kahi Koi Hai' going off air... More


Star Plus to Indianise '....Child Geniuses'
Star Group and Fox World have joined forces to produce and distribute popular Fox World-controlled programming formats to Asian television... More

Eutelsat's Hot Bird 6 goes into service
Eutelsat's latest addition to its fleet of broadcasting satellites has entered into commercial service and is now beaming TV and radio channels to Europe, North Africa and the Middle East... More

CSI claims No 1 drama position in US
With a viewership close to 30 million ,Crime Scene Investigation, the highly acclaimed crime-thriller series has set a record and become the No. 1 drama on television, in the US an official release states... More


Karachi punter wins all-new 'Super Selector'
Hasnain Abbas of Karachi has emerged as the Winner of the innovative, interactive and integrated game show ESPN STAR Sports Super Selector ... More

Duck Dodgers blasts onto Cartoon Network in 2004
Cartoon Network has announced that Daffy Duck is back in an original series from Warner Bros... More



Switch roles for a day on Nickelodeon

The Nickelodeon channel launched a new reality TV series called A Walk in your Shoes today... More

Freeview digital service to launch 30 free channels
Freeview, the new digital service supported by BBC and Sky will be launched at the end of this month with 30 free channels... More

Executive Dossier
"Discovery 33 per cent ahead of National Geographic where viewership is concerned"
An interview with Discovery Communications India managing director Deepak Shourie
More

Tube Talk
BBC 'Panorama' special: The case against Saddam
More
Zee MGM unfurls Woody Allen festival this October
More

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Other Headlines

Ranbaxy Enters Domestic Biotech Arena
More
Zydus Cadila To Unveil Typhoid Vaccine In March 2003
More
Sony Targets Rs 750 Crore Sales
More
Sify Looks Beyond Indian Shores
More
Exports Council Pens Plans To Rescue Handloom Sector
More
Bollywood To Hog Limelight At SA Filmfest
More
Tripoint Global To Set Up Manufacturing Facility In India
More
QuEST On The Lookout For $15-20 M From VCs
More
Vividh Bharati Second Only To Radio Mirchi: Survey
More
Godrej Eyeing New Products In Food Drinks Segment
More
Amul To Open Restaurants For Delhi Metro
More
Green Voice To Webcasting, Mattel On An IT High
More
Samsonite India Doubles Ad Spend For 2003
More
ICICI Tees Off Doon School Golf Tournament
More
Play On With Barbie, Till Desi Players Get Techwise
More
Hong Kong Toying With New Designs To Emerge A Leader
More
‘Keep Tech Simple To Make It Integral To Learning & Play'
More

An interview with Mr Parag S Dani, Head, Marketing Services, MIL

Source: Financial Express

St Luke's sets up shop in Mumbai
More
BPL Mobile to introduce picture messaging
More
BHEL wins Rs 14.25-bn turnkey order
More
BPCL in talks to export diesel, says official
More
TCS bags banking software order from SBI More
Softbank arm, VentureTech to acquire 33% in Sify
More
Source: www.moneycontrol.com

Tide: ‘Stripes’ of disruption
More
Rahul Kansal quits Leo Burnett; to join Bennett, Coleman & Co
More
ZEE TV attempts an overhaul once again More
Outlook Hindi hits newsstands today
More
Maruti remains on top; Intel, UBI, HP gainers
More
Source: www.agencyfaqs.com

LG designing refrigerators that can send e-mails
More
Source: The Times of India

BPL to introduce multimedia messaging service in Mumbai
More
VocalTec gets addl order from Data Access
More
Emirates to take up open sky offer — Other airlines hesitant
More
E&Y awards to be announced on Oct 10 More
`An award for the film industry by the industry'
More
IICT tie up with Osmania varsity
More
200 more hostels planned
More
Karnataka Bank to expand kisan card network
More
Tata Elxsi plans to tap virtual reality space
More
D-Link launches new networking solutions
More
Source: The Hindu Business Line

Hero attempts to buy CNG tech
More
Strategic moves More
Publishing: From press to network
More
Nestle turns to small bankers
More
Cisco local software finds global takers
More
Hero Motors to roll out new bikes More
Closed up: HLL pulls out of Zee Antakshari sponsorship More
Canbank IPO to hit mkt on Nov 18
More
Nirma tests waters with toothpaste, shampoo More
BPL lines up new promos for TVs, refrigerators More
Rajeev Chandrasekhar is new COAI chief
More
ITDC bags Rs 10-cr project from Jharkhand More
Srei Intl plan to acquire Dundee in doldrums More
ONGC purchase of Birla's MRPL stake hangs in fire
More
Afghans to launch new currency amid economy hopes
More
LG hopes US consumers will warm to Internet fridge
More
Indo-US business council to promote MP More
Reliance to securitise oil earnings for Rs 1,500 cr
More
IBP, IFTEX in marketing alliance for car care products
More
Rashid Group launches Import Bazar in Kolkata
More
After SMS, BPL now launches MMS in city
More
Sahara to expand fleet, invites Airbus for talks
More

Source: The Economic Times

Ranbaxy gets Aventis rabies drug rights More
JK Industries weighs Vikrant Tyres merger More
Bhushan plans offshore unit More
Emirates Airlines open to investing in India More
19 India Inc chiefs vie for E&Y award More
ICICI Bank incubates new technology More
‘Next GE chief may be a woman’ More
Maharashtra, Kerala in joint push for tourism More
Ficci to ink pact with Eurochambers More
Source: Business Standard

Thought for the day

"Advertising is the modern substitute for argument; its function is to make the worse appear the better."
- George Santayana

Other Newslinx International

Dr Pepper Unveils Ad Plans To Bottlers More
Chicken Chain El Pollo Loco Names Marketing Chief
More
Folgers Launches Cafe Concept
More
Source: www.adage.com

Thomas Upped to CEO of Frankel More
Source: www.adweek.com

FTC Ends Challenge To Royal Caribbean Merger Options More
Dr Pepper Pops Open Plans for 2003 More
Source: www.brandweek.com

Ad team land on their feet after leaving the nest to fly solo More
Source: www.thecouriermail.news.com

ESPN Radio sets local ad blitz More
Source: www.crainsny.com

007's big ad-venture More
Source: www.variety.com

Media: Owen goal for quiet men of the advertising world More
Source: www.sundayherald.com

Smith Hires New Advertising PR Manager More
Source: www.transworldsnowboarding.com


Des Dye-nam in purple haze More
Taxpayers may foot bill for political posters More
The bowler hats stay - but Mr Bingley's had a sex change More
Source: www.media.guardian.co.uk


Maldives to launch a vigorous long-term campaign to advertise tourism: President Gayoom More
Source: www.haveeru.com









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