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| .7 2 April 2002 | Volume: 2 | Issue : 25 |
TV 18 breaks off ad sales deal with Sony for CNBC India Raghav Bahl's Television Eighteen India Ltd declared today that henceforth it would be managing the sales of advertisement time (free commercial time) of CNBC India business news channel. More Zee revving up its programming Zee TV is quietly putting together some fresh programming ideas that it hopes will connect with audiences. More HBO spices up Friday nights with 'Double Bill' programme initiative HBO is all set to add juice to weekend entertainment this month by introducing HBO Friday Double Bill. More Nickelodeon promises bigger, louder awards show this month The Kids Choice Awards (KCA) show 2002 scheduled to take place on 20 April in Los Angeles will see media personalities and products targeted at the youth compete for honours... More Ravina Raj Kohli to head new Star news channel That Star India and news content provider the Prannoy Roy-headed New Delhi Television Ltd (NDTV) are parting ways is clear and all that remains is for this week's official announcement of the same... More Media, Advertising & Marketing Watch Jupiter Media Metrix report presents bleak picture for paid online content revenues US based Jupiter Media Metrix (JMM) has predicted that revenues from paid online content will grow to only $5.8 billion by 2006, up from $1.4 billion in 2002. More Tube Talk Ultra's 'Inspector' completes 75 episodes on Sahyadri Ultra Movie channel, the production house has announced that its first serial for Marathi channel Sahyadri completed a run of 75 episodes recently. More Source: www. indiantelevision.com Other Headlines Maruti, Telco lead; Hyundai zips in March More Will Ravina Raj Kohli be STAR’s answer to Prannoy Roy? More Source: www.agencyfaqs.com Move with The Times More Source: The Times of India New editor for Hindustan More Source: www.exchange4media.com Hind Lever warning shows FMCG cos are on slow track More Hero Honda, `world's largest 2-wheeler co' More GM posts record sales in March More Honda sells 1,581 cars in March More Zeenat Aman to endorse Robertet products More National seminar on audio industry More Niranjan Mills' new lycra collection More Samsonite showrooms More Source: The Hindu Business Line Freebies give a knock to FMCG cos More BSNL's cellular service by August More Fiat, GM & Honda sales up in India More TV 18 to retain 49% stake in CNBC (I) More FCT from free-to-air channels More Honda account no longer with Everest More Coca-Cola to launch vanilla drink More Source: The Economic Times Short messaging makes large strides in Asia More Brands in the comfort zone More Hinduja enter film financing More Ten commandments for the digital age More Communication, commerce and entertainment @ indya.com More Taking a call on branding More Engineering the push-pull factor More Source: Business Standard Ten Sports Takes A U-turn; Goes Pay With Sharjah Cup More Courtesy WorldSpace, It’s Realtime AIR News On Board Railways More Cut Your Denim To Suit Your Designs More Cetma To Focus On Audio Segment To Accelerate Growth More Direct Marketing Effective Tool In Rural Foray More Jealous Fashionwear To Expand Presence, Plans Entering Men’s Category More Nokia: Betting On A Hitech Platform More Rs 20,000 Cr Later With 6 Million Users, COAI Says Losses Still Rising More BPL Healthcare Unveils New Products More Palio Sales Soar In March More Source: The Financial Express
Bertelsmann AG may cut back on plans to spend $1 billion in the next five years for advertising and other services on Terra Lycos's internet portal... More Source: Ananova Ad of the Week: Uniqlo refuses to be labelled Every decade seems to attract a high street fashion phenomenon. In the 80s it was Next, in the 90s Gap... More Source: Electronic Telegraph Five Education Firms Warned for Misleading Advertising The Fair Trade Commission (FTC) has ordered five education companies to correct their misleading or false advertisements. More Source: Korea Times Online Ad Agencies Smell Revenue In the Air As Second Quarter Blooms A real sense of optimism and revenue growth is beginning to be expressed by much of the online advertising industry... More Ask Anyone: The Ad Revenue Decline is Over In the past few weeks, there has been an almost universal chorus of agreement that media advertising revenues have bottomed out (barring an unforeseen disaster) and started on an upswing. More Source: Inside Gender bender advertisers decide men are from bars The people behind the trucker’s favourite bar have decided to launch a brand new campaign to get men tucking into their chocolate. More Source: Edinburgh Evening News Court Victory for Unsolicited Fax Advertising The government's ban on unsolicited fax advertising is unconstitutional, a federal judge ruled in a lawsuit by the state of Missouri against a company accused of issuing "junk faxes"... More Source: www.dmnews.com Agencies Get Shot at Pepsi Link Via SoBe Pitch SoBe, the New Age line of beverages acquired by PepsiCo last year, is in the late stages of a search for an ad agency to handle creative duties, sources said. More Source: Adweek Brazil Grand Prix waves tentative farewell to tobacco sponsorship The Formula One Grand Prix, held on March 31 in Sao Paulo, may have marked the last time the Philip Morris brand name appears emblazoned on the cars competing in the prestigious race in Brazil... More United Nations, Finland to launch global lottery game The government of Finland is collaborating with the United Nations (UN) to launch The Developing World Lottery (DWL), a game-based global lottery... More U.K. mounts kids advertising program A group of high-profile U.K. marketers, agencies, media and trade associations are planning to launch a media literacy initiative for kids, which they hope could also run in other regional markets. More Source:www.adageglobal.com |
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