| People
often experience severe muscular pain in their day-to-day lives but choose to
hide it from their loved ones behind a smile. Iodex UltraGel lets you take this
mask off by reducing the internal inflammation of the muscles and providing effective
relief from pain. The TVC shows a badminton
player at an international tournament is fighting severe muscular pain to stand
strong on the ground, her smashes making the country proud as she wins the match
and stands victorious. But instead of tasting her victory, she sits back to bury
her face in a towel, trying to hide her pain. When she lifts her face, it is covered
by a mask with a huge smile as she carries on interacting with the media and her
fans. The smiling mask continues to hide her pain from the world. But
Saina decides to unmask herself by curing the pain and reaches into her kit bag. | 
