23 September 2011Newsletter SubscriptionEmail this Page

Volume 30 - Issue No: 21

 
 
 
 
 





Media, Advertising & Marketing
 
 
 










Paid news: Election Commission for banning govt ads in media 6 months before polls
 To check the scourge of paid news, the Election Commission has also recommended that opinion polls should be banned, says Commissioner S Y Quraishi.

Leading broadcasters to gain as advertisers rejig spends: Vaz
 Leaders will continue to post strong ad rev growth while the long tail will be hurt as advertisers tend to consolidate their spends; TV to post ad rev growth of 13-15%.

DD's DTH plans to lease out operations to private parties
 Doordarshan’s plans to modernise DD Direct Plus by leasing it out for operation & maintenance to a private party has led to trouble within the pubcaster, with unions raising objections.

 
 

Saatchi & Saatchi hires Hari Ganesh Desikan as senior planner

Huawei Devices signs Chetan Bhagat as brand associate

 
Academy invokes tough campaign regulations
Weinstein Co. to release Sean Penn film in NA

Wall Street Journal launches app in beta for Facebook

Champions T20: ESS in TV deal with Fox for Australia

TV Ratings
Top 10 Programmes (11/09/2011 to 17/09/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (11/09/2011 to 17/09/2011)
Sony Entertainment TV
Star Plus
Colors
Zee TV
SAB
Star Cricket
Sun TV
Imagine TV
MAX
Maa Telugu
Gemini TV
Star Gold
Star Pravah
Zee Cinema
ETV Marathi
Star Jalsha

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•  FT Web-based app more popular than app sold in Apple store
    Source: Moneycontrol.com
       
    		• Facebook users: Get ready for more changes
    Source: IBNLive.com
       
    		• The Luxury Collection Hotels & Resorts launches new ad campaign
    Source: TravelBizMonitor
    		• Facebook overhauls user profiles
    Source: IBNLive.com
      
    		• Google wins Australian advertisement case
    Source: Times of Imdia
      
    		• Google ad rate for Microsoft said to be investigated by US
    Source: Financial Express
    International News
    		• Layoffs at Viacom
    		• Finalists Emerge in Merck's Global Creative Review
    		• FCC Orders Cablevision to Hand HD Sports Programming Over to Competitors
    		• ‘X’ Marks the Spot, but ‘Modern Family’ Wins Wednesday
    		• Facebook Launches New Features for Music, Movies, and More
    		• Universal Music Group Gives U.S. Spending to MediaCom
    		• Ad of the Day: Pepsi
    Source: Ad Week
      
  		• Children's Group Blasts 'Inappropriate' Ads for 'Captain America,' 'Green Lantern'
    Source: Reuters
  		• CIA pulls advertising from local Arab-American newspaper
    Source: Detroit Free Press
      
    		•  Twitter Launches Advertising in the UK With Glee Campaign
    Source: Mashable
      
    		• Advertising in the Sky Over Football Games Now Available Through AirSign Aerial Advertising
    Source: MarketWatch
      
  		• Viacom Ad Growth Will Dip To Single Digits
    Source: Mediapost.com
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