Academy invokes tough campaign regulations

MUMBAI: With campaigning for the 84th Academy Awards starting to heat up, the Academy of Motion Picture Arts and Sciences has issued tough new campaign regulations that restricts what events filmmakers may participate in.

The Academy also issued a stern warning that it is extending its existing ban on negative campaigning to cover social media platforms. Explaining the reason for the new regulations, Academy COO Ric Robertson has been quoted a s saying, "It‘s really a perception problem for us.The Oscars are about what our members see on screen and think is quality work. To the extent that the public dialog about the Oscars is who threw a good party or ran a successful campaign versus the quality of the work, that‘s off-point for us. We want people to be taking about the work."
There are no restrictions on screening events -- Q&As and receptions -- before nominations are announced on 24 January. Understandably, many of the promotional events that studios will be having in December will not be affected.

Hence, after the nominations are revealed and until final ballots are due on Feb. 21, the restrictions kick in. Receptions will not be permitted after screenings, although there are no restrictions on the total number of screenings per film.

Individual filmmakers may take part in no more than two panel discussions on behalf of a given film to which Academy members are invited. (That filmmaker, though, still would be free to participate in a WGA or DGA event.)

Additionally, between the nomination announcements and the final vote, Academy members may not be invited to or attend any non-screening event that promotes or honors a nominated movie or individual.

Nominees themselves are also barred from attending such events. However, the Academy‘s own events as well as awards ceremonies held by the guilds, critics‘ groups and other organizations are exempted.

Latest Reads
Mobile promotions Fox 'Ae Dil...' on UCWeb

Promotion on the go for 'Ae Dil..." Alibaba Mobile Business Group’s UCWeb India charted a new success story through its tie-up with Fox Star Studios, India, Dharma Productions and Sony Music India to promote the highly anticipated Diwali release, Ae Dil Hai Mushkil.

Movies Hindi
Box Office: A disastrous week for film exhibitors

It has been another disastrous week at the cinema halls and the wait is now on for Diwali week releases. All the releases failed to find audiences and faced the no-audience-no-show situation. The films released a week earlier were faced with the similar fate as well.

Movies Hindi
Govt says 'no mushkil' to 'Ae Dil' even as Pak industry supports Indian content ban

NEW DELHI: Although Indian is almost completely banned in Pakistan now courtesy PEMRA, in India, it became a Catch-22: give in or give up. But, ultimately Karan Johar managed to get an assurance that ‘Ae Dil hai Mushkil’ would be released as scheduled on 28 October, after the Maharashtra chief...

Movies Hindi
Sony Pictures signs three-film deal with international producers

MUMBAI: Sony Pictures International Productions (SPIP) has inked a deal with Mexico and Los Angeles-based producers Eduardo Cisneros and Jason Shuman. With this multi-picture development, the producers will write and produce three new feature films with the studio.

Movies Hollywood
31st October: Genuine effort wasted

Rather late in the day, 31stOctober is a film about the Sikh genocide of 1984 in Delhi in the aftermath of assassination of the then prime minister of India Indira Gandhi. She was killed by her security guards, who happened to be Sikh. That assassination, again, is attributed to the anger of the...

Movies Hindi
TV premiere of Daniel Craig's 'Spectre' on 23 October

Movies Now is all geared up to air the television premiere of the Daniel Craig starrer James Bond movie Spectre. With Diwali round the corner, the movie will hit the TV screens on 23 October at 1 pm and a repeat telecast at 9 pm.

Movies Hollywood
Jio MAMI: Royal Stag Barrel joins Star to promote short films

The Jio MAMI 18th Mumbai Film Festival with Star has managed to involve Royal Stag Barrel Select Large Short Films to provide a platform within the short films category.

Movies Hindi
India against obstructing Fawad film; Maharashtra assures 'protection'

Even as PEMRA's ban on Indian content looms, the Indian Government has made it clear that it will not create any impediment for the release of producer-director Karan Johar’s 'Ae Dil Hai Mushkil’ starring popular Pakistani actor Fawad Khan, among others.

Movies Hindi
'Thithi' to open Dharmashala fest; to screen 45 features and shorts

A total of 45 features and shorts are to screened at the fifth Dharamshala International Film Festival (DIFF) to be held from 3 to 6 November.

Movies Hindi

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories