14 September 2011Newsletter SubscriptionEmail this Page

Volume 30 - Issue No: 14

 
 
 
 
 





AdEx Analysis
 
 
 
 










Textiles sector ads on TV during Jan- Jun 2011
 TV ad volume of 'Textiles/Clothing' sector up 13% during H1 2011 compared to year ago; Hindi with 47% share leads as preferred language for ads - Adex India Analysis.

Media, Advertising & Marketing
Ten Sports' new cricket telecast deals
 Zee-controlled Taj Television seals fresh 8-year deals with Cricket South Africa & Zimbabwe for around $200mn. Has it built a strong cricket platform for ramping up pay revenues?

BCCC awaits Delhi HC verdict on 'Emotional Atyachaar'
 Broadcast Content Complaints Council adjourns hearing on complaints relating to UTV Bindass' reality show Emotional Atyachaar as matter is sub judice before Delhi High Court.

 
 

Maruti Suzuki's Ritz gets Star reality show

Ad spends on cable grow at cost of networks: Kantar Media

 
Banderas and Jessica Alba reign at ALMA awards
Arnold Schwarzenegger signs second film

Sorrell in favour of Sun on Sunday

TV Ratings
Top 10 Programmes (28/08/2011 to 03/09/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (28/08/2011 to 03/09/2011)
Star Plus
Sony Entertainment TV
Colors
Zee TV
Star Cricket
Sun TV
SAB
Zee Cinema
Gemini TV
Star Gold
MAX
Star Pravah
Imagine TV
Star Jalsha
ETV Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•  Never Say Die
    		• Best foot forward
    		• Changing tracks
    		• "The real hero in the Airtel video calling ad is the script"
    		• "I prefer to network in person"
    		• "Indian customers have made our sales force a part of their address book"
    Source: Financial Express
       
    		• YouTube launches partner programme for local content creators
    Source: IBNLive.com
       
    		• Private ad firm takes BEST for a ride, earns lakhs
    Source: DNA
    		• Fevicol seeks to make the bond stronger
    		• Partner scheme from YouTube
    		• Google sees dip in market share
    Source: Business Standard
       
    		• Are Asian marketers more adept at extending brands? The case of Harry Potter to Hari Puttar!
    		• Globe Trotter: Mobile Rescue
    		• Brand Boss: Krishnadeep Baruah, Research In Motion India (BlackBerry)- Director, Marketing
    		• Public address systems at bus stations: the latest means of promotion
    		• ASCI needs more teeth to deal with cheeky campaigns like Tata Docomo’s ‘no getting away’
    Source: Economic Times
       
    		• Internet chosen over “yellow pages”
    Source: Hindu
    International News
    		• 'NYT' Restaurant Critic Sifton Named National Editor
    		• Ad of the Day: Verizon
    		• Facebook Testing Bundled Notification Emails
    		• Reader's Digest Association Ousts CEO Tom Williams
    		• Cable Sports Take a Bite Out of Broadcast Ad Sales
    		• Twitter to Launch Chinese and Hindi Versions
    		• Maxus Expands N.A. Presence
    Source: Ad Week
      
  		• TV Legend Chuck Woolery Enters Advertising Industry
    Source: MarketWatch
  		• Global Announces Fall Advertising Campaign
    Source: Broadcaster
      
    		•  Netlog Arabia partners with Nervora for MENA region advertising
    Source: AME Info
      
    		• Honda Launches New 'Good Reasons' Advertising Campaign
    Source: Auto Remarketing
      
    		• ACMA slams Seven over Maccas ads
    Source: AdNews
      
    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.   Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    Update your profile Click here
    For Archives: Click here
    "You are receiving this mailer either because you have signed up at www.indiantelevision.com or we thought this might be of interest to you".

    Click here to know how to add our e-newsletters to your safe sender list.

    Our mailing address is:
    Indian Television Dot Com Pvt.Ltd.C-350, Oshiwara Industrial Centre ,Opp Goregaon Bus Depot,New Link Road, Goregaon West, Mumbai - 104, India.Tel: 91-22-66424000 Fax: 91-22-28767791
    The Ad Linx Reporter is an Indian Television Dot Com publication. © 2001-2011 All Rights Reserved
    www.indiantelevision.com
     
    *If you are not able to see the mailer, please click here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.