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Volume 28 - Issue No: 57
 
 
 
 





 Executive Dossier
 
 
 
 










'Fiction will help us scale up'
Interview with Endemol India managing director Deepak Dhar

Media, Advertising & Marketing
Prasar Bharati: A year of controversies
Coverage of Commonwealth Games and messy affair of BS Lalli ouster dominated major part of 2010.YEARENDER!

Dentsu buys out JV partner in India
Dentsu buys out Sandeep Goyal’s stake for Rs 2.4 billion; to own 100 per cent in the three JV firms in India.

IPL: Sahara in sponsorship deal with Percept Sport

India tops global consumer confidence index

 
Kings Speech wins DGA, Sag Ensemble award
Henry Cavill is new Superman

ESS hires Vdopia to handle online video ads for WC

 
The tough task of building a non-tabloid news channel in India: Jehangir Pocha
2010 a year of wait for FM radio
The crisis of news channels in Indi : Anurradha Prasad
Music channels face uncertainty
The day the music died : Prem Kamath
Testing time for sports broadcasters
2011 will be a challenging year for Indian sports biz : Peter Hutton
Be ready for more franchise properties : Atul Pande
TV ad revenue poised for healthy growth : Rohit Gupta
"What's On" in 2011... And What's Not : Joy Chakraborthy
Facts beyond Fiction: Shailesh Kapoor

World Cup: ICC reaches agreement with SNTV

TV Ratings
Top 10 Programmes (16/01/2010 to 22/01/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (16/01/2011 to 22/01/2011)
Zee TV
Gemini TV
Sony Entertainment TV
SAB
Colors
Star Plus
Ten Cricket
Sun TV
Imagine TV
Maa Telugu
Star Jalsha
Zee Cinema
MAX
Zee Bangla
DD1
Zee Telugu
Kalaignar TV
Zee Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  		•  Advertisers hooked on cricket World Cup
    Source: Hindu Business Line
       
  		• Online revolution may not be televised: Nikesh Arora
  		• Colgate-Palmolive Q3 PAT declines by 43 pc at Rs 66.2 cr
    Source: Economic Times
       
  		• The decade in media
    Source: Livemint
       
  		• Internet ad startups draw VC funding
    Source: Sify
       
  		• UTV to launch 2 speciality channels by July
    Source: Business Standard
  		• Live your dreams
  		• The era of the social customer is here
  		• 'I enjoy the lack of a steady state'
  		• Switching calls
  		• The elephant, the racehorse or both?
  		• Audi’s mind games
  		• Bits & bytes
  		• World view
    Source: Financial Express
       
  		• Japanese Ad major Dentsu buys-out partner stake in 3 JVs
    Source: Moneycontrol.com
       
  		• Google Abandons Real Estate Search From Google Maps
    Source: eBrandz
    International News
    		• Facebook Ad Performance Is Abysmal
    		• Hearst Makes Blockbuster Offer for Lagardère's Mags
    		• Summer's Eve Readies New Voice After Ad Misstep
    		• Broadcasters Ramp Up Spectrum Debate
    		• Dentsu Buys Firstborn
    		• Brands Increasing Mobile Advertising in 2011
    		• DMA: We Will Enforce Industry's Web Privacy Guidelines
    		• Philbin to Be Honored by TV Land
    		• CMT's Working Class Launches to 1.2 Million Viewers
    Source: Ad Week
       
    		• Poor Little Rich Car
    		• Facebook Ad Performance Is Abysmal
    		• Brands Increasing Mobile Advertising in 2011
    		• Opinion: Lessons Learned
    		• GM Goes After Men With New TV Series
    Source: Brand Week
       
    		• Jackson Hewitt sues H&R Block over claims in ads
    Source: Bloomberg
       
    		• Advertising helps Baidu beat expectations
    Source: Financial Times
       
  		• Cars.com Launches 2011 Advertising Campaign for Super Bowl XLV
    Source: TMCnet
       

  • BA offers free national press advertising to SMEs
    Source: Marketing
       
  		• Google turns to weather forecasting to boost advertising
    Source: The Guardian
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