14 December 2011 Newsletter Subscription Email this Page

Volume 30 - Issue No: 76

 
 
 
 
 





Adex Analysis

 
 
 
 









Babycare sector TV ads during Jan- Sep 2011
 TV ad volume of Babycare sector jumps 26% during Jan - Sep 2011 compared to year ago; diapers category rules for the sector with 81% of the share - Adex India Analysis

Media, Advertising & Marketing
Lok Sabha passes cable digitisation bill
 The second Bill to amend Cable TV Networks (Regulation) Act 1995 that aims to replace the Ordinance promulgated in October gets nod of the lok Sabha.

Nilesh Thakkar joins ABCL as senior VP
 Thakkar will join ABCL as Sr VP and all India head - sales & marketing for TV9 Maharashtra on 14 December; will report in to ABCL director and revenue head Clifford Pereira.

 
 

Star One makes way for ‘Life Ok’

Colors acquires Screen Awards right

 
Fans pay tribute to MJ at auction
Scorsese to receive American Riviera award

Sun TV launches HD feed for 4 channels

TV Ratings
Top 10 Programmes (27/11/2011 to 03/12/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (27/11/2011 to 03/12/2011)
Star Plus
Neo Cricket
Sony Entertainment TV
Colors
Zee TV
SAB
Sun TV
Disney Channel
Imagine TV
Gemini TV
MAX
Maa Telugu
Star Jalsha
Zee Cinema
Sahara One
Star Gold
ETV Marathi
Zee Bangla

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•  Indus-League Clothing launches Manchester United store
    		• Tata Sky launches 2 new services
    Source: Hindu Business Line
       
    		• Delhi Advertising Club organises Advertising, Marketing & Media Quiz
    Source: medianewsline
       
    		• Arvind inks JV with PD Glass
    Source: Business Standard
    		• Divya Radhakrishnan launches her own setup Helios Media
    		• Are Indian companies doing enough for ageing consumers?
    		• Digital predictions for 2011
    		• Sound of the musical
    		• Bawdy copy
    		• Globe trotter
    		• Trust People & Empower Them: K R Kim
    		• The magic of LG's K R Kim
    Source: Economic Times
    International News
    		• FCC Passes Rules to Turn Down the Volume on Loud Commercials
    		• Bud Light Completes Its Creative Search
    		• W+K Adds 4 Partners
    		• Philips Taps Ogilvy for Its Global Creative Account
    		• 'Los Angeles Times' Announces New Executive Editor
    		• Adams Named CEO at Omnicom's DAS Unit
    		• Survey Points to App Marketing Flaws
    Source: Ad Week
       
  		• Facebook planning to launch mobile ads
    Source: Financial Post
  		• Comcast Spotlight's iPad App Pitches Satellite, Telco TV Ad Interconnect
    Source: Multichannel News
       
    		• UK advertising spend grows despite economic woes
    Source: The Drum
       
    		• National brands look to local online advertising
    Source: Equimedia Marketing News
       
  		• Lap-Band maker issues own advertising guidelines
    Source: Los Angeles Times
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