Click here to View in Browser 10 August 2020 Volume 11 Issue No:30   MAM | Media And Advertising     Bright Outdoor offers discounted rates to revive OOH economy during festive season     As the out of home (OOH) industry struggles to get back on its feet, Bright Outdoor Media has already come up with plans for the festive season. Bright Outdoor Media CMD Dr Yogesh Lakhani is optimistic that the OOH industry will pick up soon as people make the maximum use of festive season.     Read More...     MAM | Marketing     Zomato progresses a step ahead in inclusivity; announces menstrual leaves     "How many times have you had to send a message to your team saying "unwell today - taking the day off" and having to answer concerned questions about your health with a feeble "stomach upset / weakness" when you really wanted to say "on my period, terrible cramps - need a heating pad.     Read More...     MAM | Media And Advertising     Brands doing moment marketing the Binod way     Internet is a weird place; from woke discussions on politics, society, and economy to reviews of movies, shows, and books, to national and international news, to good and bad memes, anything can be found on the web.     Read More...     MAM | Marketing     Brands go creative for 2020 mood calendar meme trend     If people could borrow something from Harry Potter this year, it would probably be the time turner. Who wouldn't want to go back and undo the year 2020 or stop COVID2019 from crippling the world? But since Muggles can't do that, they must make do with the memes.     Read More...     Press Releases » International stars from 13 Reasons Why, 365 Days, Too Hot to Handle make their India Television chat show debut with zoOm's Access Allowed » Colors' Naagin 5 will premiere on 9 August » KFC's super 7 days are here! » Korean action-comedy 'Exit' to premier on &PrivéHD More News From Indian Television OTT platforms proposing ombudsman model to the govt: Arre's Ajay Chacko To regulate or not to regulate online content, that's the question. If yes then what should be the way forward? There has been no industry consensus on it yet. While in the earlier part of this year, Hotstar, Jio, SonyLiv and Eros....................................................... Read More...   TV Today numbers subdued but profitable for first quarter in Covid2019 period Most corporates, and more so broadcasters, have reported red bottom-lines for the first full COVID2019 quarter and the first quarter of fiscal 2020-21 (quarter ended 30 June 2020, Q1 2021, quarter or period under review)................................................................... Read More...   ENIL income from outside India grows as other numbers plummet in first quarter Indian private FM player Entertainment Network (India) Ltd (ENIL), which runs the Mirchi brand radio network in India, reported 71.7 percent fall in consolidated Total Income from Operations (TIO) for the quarter ended 30 June 2020................................................................... Read More...   More News From India     »   Private agency's ad for 5,285 Railway jobs is illegal and tantamounts to fraud: Govt »   Chinese brands hold back spending on ads     Source: Live Mint »   ProDot appoints Rajat Kapoor as brand ambassador »   Mint ChocOn TVC shows the idea of date with a clueless couple     Source: ET Brandequity »   How social listening can help you create brand love     Source: Financial Express »   Agenda and Reading List: Discussions on Non Personal Data; Aug 6 and 7 #Ad     Source: Medianama »   Google's $2.1 billion Fitbit deal hits roadblock as EU opens probe     Source: BS »   SC upholds termination of 8,882 ad-hoc teachers in Tripura     Source: India TV News »   DUTA writes to V-C over ad hoc teachers, salaries     Source: The Hindu »   Kerala boy's one-liner wins internet, features in ad and COVID-19 awareness poster     Source: Indian Express »   Facebook bars pro-Trump PAC from advertising, citing repeated false posts     Source: Reuters »   Sanya Malhotra resumes work, shoots for an ad in Delhi     Source: TOI »   UK ITV's first-half earnings drop 50% after COVID-19 hits advertising     Source: News18 »   'Brand' new hope, positivity in the post-Covid-19 era!     Source: Hindustan Times         More National News     »   'Building up a community first': Instagram Reels has little on offer for advertisers - for now     Source: Digiday »   UK advertisers pulled more than EURO 1.1bn spend during Covid lockdown     Source: The Guardian »   ViacomCBS Takes Q2 Advertising Hit But Manages To Beat Revenue Forecasts     Source: Deadline »   Zuckerberg was right: Ad boycotts won't hurt Facebook that much     Source: CNBC »   Gannett and Tribune newspaper chains see subscriber growth amid plunging advertising.     Source: NY Times »   If advertising works, there's no way it doesn't contribute to obesity     Source: The Drum »   NBCU Plans Bid to Draw Wider Set of Advertisers to Sports     Source: Variety »   Trump Spanish-language ad equates progressives, socialists     Source: The Hill »   Interpublic Is Latest Ad Giant to Report Drop in Revenue     Source: WSJ »   How Machine Learning And Automation Give Brands A Boost In E-Commerce Advertising     Source: Forbes »   Trump campaign takes a brief pause on its TV advertising     Source: Fox News »   NBC Begins Job Cuts, With Media Industry Reeling From Ad Losses     Source: Bloomberg   To ensure delivery directly to your inbox, please add adlinx@indiantelevision.in to your address book today.