18 Sep 2009Newsletter SubscriptionEmail this Page Volume 25 - Issue No: 8
 
 
 
 
 

 





Media, Advertising & Marketing Watch
 
 
 
 
 










Champions Trophy: ESPN Star Sports lines up bevy of advertisers
80% inventory for Champions Trophy sold; 7 sponsors include Maruti, Samsung, Bajaj Auto, Tata Motors & adidas.

Pearl Broadcasting invests Rs 400 million in P7 News, Mumbai launch on 23 September
P7 News to launch in Mumbai on 23 September; signs up major MSOs and is available on Dish TV and DD Direct Plus.

Special Report
Cramped space, slow growth dog English movie channels
Star Movies tops, HBO is No 2; grim battle is being waged at lower level as new players step in.

Six Inches bags creative duties for "HairXpreso"

Wagon R gets R Madhavan as brand ambassador

Bajaj Electricals to roll out new TVC

Nickelodeon channels & websites to go black on 26 September

PepsiCo to foray into licensing & merchandising biz in India

Incredible India wins 'GG2 Campaign of the Year' award in UK

BBC Knowledge to launch ad sales in Asia


TV Ratings
Top 10 Programmes (06/09/2009 to 12/09/2009)

Doordarshan's Top 10 
Top 10 In All TV Homes 
Top 10 in Cable & Satellite Homes


Top 100 Programmes (06/09/2009 to 12/09/2009)
Star Plus
Zee TV
MAX
Ten Sports
Sun TV
Colors
Sony Entertainment TV
SAB
NDTV Imagine
Zee Cinema
Gemini TV
Star Jalsha
Zee Telugu
Star Pravah
ETV Marathi
Zee Bangla
Star Gold
Zee Marathi
Star One

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • Dhananjay Keskar is new ASCI Chairman
  • Magna could steer Opel to low-cost route in India
  • FDI in multi-brand retail unlikely: official
  • Nokia launches online music store in Kerala
    Source: Hindu Business Line
      
  • Yamaha launches super-bike VMAX
    Source: Hindu
      
  • Raymond diversifies into real estate business
  • iMBiz eyes more tie-ups with Aussie brands
  • Rlys' ad earnings sagging, need better marketing
  • Dabur to launch OTC drugs
    Source: Business Standard
     
  • ESPN Star ties up bulk ad deals for Champions Trophy
    Source: Economic Times
      
  • Another AOL Shake-Up Tosses Out COO Partoll, Search And Local Boss ..
    Source: eBrandz
      
  • Top five ads
    Source: DNA
      
  • Financial Times launches global integrated ad campaign to support ‘post-credit crunch’ series
    Source: MNI
     
    International News
  • Google Upgrades Ad Exchange
  • Grey Energizes America's Natural Gas Alliance
  • WSJ Unveils Paid Mobile Apps Plan
  • CiCi's 'Bag Job' Unfolds
  • Dell Pays $4 Mil. in Settlement Over Deceptive Ads
  • New Balance Woos Sneakerheads
  • Mullen Elevates New Leader for MediaHub
  • TV Chief Donna Wolfe Exits UM
  • BK Promotes Hunger Relief With 'Meatballs'
  • Toy Plays for Weizmann Institute
    Source: AdWeek
     
  • Dell Pays $4 Mil. in Settlement Over Deceptive Ads
  • Licensing Vet Taxter Explores New Preschool Brand
  • 2009 Marketer of the Year Videos
  • BK Promotes Hunger Relief With 'Meatballs'
  • New Balance Woos the Sneakerheads
    Source: Brand Week
  • Cablevision to launch interactive advertising
    Source: FierceTelecom
     
  • Google Aims to Wrest Display Ads From Yahoo
    Source: New York Times
     
  • Advertising Chief Kept In Jail Over Plane Ticket
    Source: The Moscow Times
     
  • Google revamps DoubleClick exchange
    Source: Reuters
     
  • Real Image granted key Patent for Digital Media and Advertising
    Source: MediaMughals
     
  • WARC : UK advertising spend falls 19% in Q2
    Source: ADOI magazine

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