6 Oct 2009Newsletter SubscriptionEmail this Page Volume 25 - Issue No: 19
 
 
 
 
 

 





Media, Advertising & Marketing Watch
 
 
 
 
 
 
 










Natasha Malhotra is Disney's TV biz head in India
Natasha Malhotra quits Arab TV and in her new role to oversee all Disney channels; replaces Antoine Villeneuve. .

AIM-listed Eros firms up India IPO plans
Wholly owned subsidiary Eros International Media to list in India; to dilute not more than 25 per cent in the IPO.

Ravi Menon joins Sun TV as programming head
Former Star One EVP to look after strategy, development & management of programming across all the Sun channels.

Karishma Initiative appoints Amita Karwal as EVP, targets Rs 10 bn

Vidya Balan is brand ambassador for GoodKnight Naturals

Spacetoon India to represent 'Hello Kitty' brand in India

Roshan Nair is associate creative director in Candid Marketing

Crayons Advertising ventures into OOH biz

Tag Heuer renews contract with Shah Rukh Khan


TV Ratings
Top 10 Programmes (20/09/2009 to 26/09/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes



Top 100 Programmes (20/09/2009 to 26/09/2009)
Star Cricket
Zee TV
Gemini TV
Star Plus
Colors
Sun TV
SAB
Sony Entertainment TV
NDTV Imagine
Star Jalsha
DD1
MAX
Zee Cinema
Zee Telugu
Star Gold
Vijay TV
Zee Bangla
Star Pravah
Cartoon Network

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• When advertisers get ‘personal’
    		• Ford’s nameplate to extend to lifestyle merchandise
    		• Genesis Colors eyes kidswear segment
    Source: Hindu Business Line
      
    		• Ford to license brand in India
    		• Back on track
    Source: Business Standard
      
    		• Publicis Worldwide Launches Branded Content Division: Publicis
    Source: IT News Online
      
    		• UK supermarket pulls ad from Fox News over Beck
    Source: Taragana
     
      
    		• “Digital is a fledging Rs 600-crore industry”
    		• Live TV targets ads to mobile users
    		• “The bloodbath of early 2009 is almost over”
    		• Time to get real
    		• Crack open the bubbly
    		• After a long hiatus, it’s time to roll
    		• Lighting up hearts or lightening the wallet?
    Source: Financial Express
     
    International News
    		• Selling the Electric Car
    		• FTC: Bloggers Must Disclose Payments
    		• Tampax, Serena Hit Winning Volley
    		• Frito-Lay Names CMO
    		• Levi's 'Goes Forth' With Web Game
    		• ANDYs Crowdsource Jury Selection
    		• DeFlorio Leaves Mother N.Y.
    		• Publicis in Branded Entertainment Play
    		• Scatter's Spigot Opens
    		• 'White Gold' Milks Concept With Rock Opera
    Source: AdWeek
     
    		• Frito-Lay Promotes Ann Mukherjee to CMO
    		• 'White Gold' Milks Concept With Rock Opera
    		• MTV, Legacy Team Up for Anti-Smoking Effort
    		• Seventh Generation Adds Carmichael Lynch to Agency Roster
    		• A Year After Implosion, Merrill's Bull Is Back
    Source: Brand Week
    		• Diageo ends link with US TV host but Tesco stays
    Source: Independent
     
    		• Economy erodes Internet advertising revenue
    Source: AFP
     
    		• News Corp Sees Advertising Markets Improving
    Source: Wall Street Journal
     
    		• Advertising campaign to deter Sri Lankan boat arrivals
    Source: Australia Network News
     
    		• Online English tutor a lesson in adaptive advertising
    Source: Toronto Star
     
    		• More ads coming to mobiles via Google AdSense
    Source: CNET News
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