29 Oct 2009Newsletter SubscriptionEmail this Page Volume 25 - Issue No: 35
 
 
 
 

 





Media, Advertising & Marketing Watch
 
 
 
 
 
 










HUL repeats roadblock on Star channels
Ad exclusivity on 29 Oct. to also include Star's south chnls; Lux to occupy centre stage as HUL pushes its 20 brands.

NDTV narrows Q2 net loss to Rs 118.5 mn
NDTV's standalone income from operations falls 6.2% to Rs Rs 693.5 mn; expenses drop 13.2% to Rs 781.5 million.

Sun TV Q2 net up 20%, income surges 35%
Sun TV Network posts consolidated net profit of Rs 1.31 billion; Q2 revenue up 34.7 per cent to Rs 3.2 billion.

Executive Dossier
'Consolidation in the multiplex sector will happen when the real value of the business is captured'
Interview with Cinemax India senior vice president business strategy Devang Sampat

Vdopia raises $4 mn from Nexus Venture Partners; gets new CEO

Lay's launches campaign to increase consumer engagement

Primesite East appoints Ranjit Banerjee as group account director

Bafta announces nominees for kids awards

Komli Media, Artivision, Ogilvy partner for online video content

MTS to initiate national campaign including TVC’s after Mumbai

Saatchi & Saatchi VP Anand Siva quits

Bajaj Allianz launches new campaign for child insurance plans


TV Ratings
Top 10 Programmes (04/10/2009 to 10/10/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (04/10/2009 to 10/10/2009)
Star Plus
Colors
Zee TV
Sun TV
SAB
Star Sports
Sony Entertainment TV
NDTV Imagine
MAX
Zee Cinema
Gemini TV
Zee Marathi
ESPN
Zee Telugu
Star Jalsha
Star Pravah
Maa Telugu
Star Gold

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Ministry approves aerial advertising
    		• bigshoebazaar.com ties up with Red Tape
    		• Where brands matter, and don’t
    		• Do you have a brandvocate?
    		• Brushing up Brand Babu
    Source: Hindu Business Line
      
    		• Microsoft Abandons “Family Guy” Windows 7 Special Sponsorship
    Source: eBrandz
      
    		• Nexus Invests $4M In Ad Network Firm Vdopia
    Source: VC Circle
     
      
    		• Airtel's marathon brand building
    		• Sony Ericsson shows off its new colours
    Source: Business Standard
      
    		• With economy in recovery mode, is it the best time to increase ad spend?
    		• Digital advertising via click through banner ads turns 15
    Source: Economic Times
     
    International News
    		• Nielsen: Global Consumer Confidence Bounces Back
    		• Kia's Got Game for NBA
    		• R/GA Plots International Outposts
    		• IPG's Q3 Income, Revenue Tumble
    		• SoCo Shifts Ad Budget Online
    		• Ad Agency Files Lawsuit Over Brand Integration
    		• Publicis Moves Razorfish's Kinsella to Digitas
    		• Quincy Smith to Exit CBS Interactive
    		• Zune, Kidz Bop Drop a Beat
    		• Visa Re-Ups Olympics Sponsorship
    Source: AdWeek
     
    		• Why Southern Comfort Is Shifting Ad Budget Online
    		• Live Nation Taps 901 Tequila as Sponsor
    		• Global Consumer Confidence Bounces Back
    		• Kia Revs Up NBA Sponsorship
    		• Who's Cutting Back on What
    Source: Brand Week
    		• ProSieben Seeks Greater Independence From Advertising
    Source: Wall Street Journal
     
    		• Xbox Advertising Gets The X Factor
    Source: XboxAddict.com
     
    		• YouTube introduces search keyword advertising in Australia
    Source: Sydney Morning Herald
     
    		• Vdopia Raises $4 Million in Series A Funding from Nexus Venture Partners
    Source: Reuters
     
    		• ValueClick shares drop on 4Q sales outlook
    Source: The Associated Press
     
    		• Kodak Launches New Integrated Marketing Campaign: It's Time To Smile
    Source: TAXI Design Network
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