Indiantelevision.com's The Ad Linx Reporter dated 22 Oct 2009 - Global and Indian advertising news, information and data at your fingertips

Media, Advertising & Marketing Watch

Cinepolis in film content deal with Mukta Arts
The world's 5th largest movie theatre circuit to source all domestic film content from Mukta for its multiplexes in India.

Sony ropes in sponsors for IPL3
Samsung, Videocon and Hyundai have come in as sponsors for IPL3; they are shelling out around Rs 400 mn each.

Raj Television Q2 net loss at Rs 26.48 million
Total income from operations drop 18.5% to Rs 99.9 million; Raj TV also suffers losses from TV operations.

TV Ratings
Top 10 Programmes (14/10/2009 to 10/10/2009)

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	A tribute to print advertising
	Street-Smart Advertising: How to Win the Battle of the Buzz
	Source: Hindu Business Line

	Toyota may launch Prius by Jan
	Diwali surge in sales cheers retail chains
	Bagpiper punch for Diageo
	Source: Business Standard

	Merchandise exports to see marginal hike
	Source: Financial Express

	India's ad spending growth the highest in Asia-Pacific region
	Source: Livemint

	Big B's endorsement space is getting smaller
	'Swift is about attitude and targets younger audience'
	Source: Economic Times


	Yahoo reports better than expected third quarter revenue and profit
	Source: domain-B

	Power-shift: Digital recorders in DTH may hit TV ad sales
	Source: Hindustan Times

	Coalition of Godless Groups Announces Subway Ad Campaign
	Source: Health Care N Diet

	Global Mobile Organizations Support Mobile Advertising Ecosystem Ebook
	Source: IT News Online

	Twitter offered $500000 For 24-Hours Ad Space
	Source: Thelatest News

International News

	19% of U.S. Internet Users Tweet
	Target Accused of False Advertising
	In Search Wars, Twitter Plays Both Sides
	2 Remain in VW Pitch
	Gotham, ML Rogers Await Vivartia Decision
	Political Advertising to Surge in 2010
	Amp App Fails to 'Score'
	Omnicom Endures Rough Q3
	'Playboy' Cuts Rate Base 38%
	Cablevision Intros Optimum Select
	Source: AdWeek

	Jameson Pours It On
	Target Accused of False Advertising
	Two Remain in Volkswagen Pitch
	Yahoo in Branded-Entertainment Deal
	Political Advertising to Surge
	Source: Brand Week

	Analysts cheer results after cost reductions; display ads improving
	Source: MarketWatch

	Manchester United cool on pitchside advertising deal
	Source: Guardian

	Internet resumes gains in advertising
	Source: Buffalo News

	Publicis CEO sees ad market rebounding
	Hulu trying out models to boost revenue - NBC
	Source: Reuters

	Microsoft in Advertising Search with Facebook, Twitter
	Source: Tribble Ad Agency

	Yahoo signs content deal with GroupM ad agency
	Source: CNET News

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