Indiantelevision.com's The Ad Linx Reporter dated 10 Sep 2008 - Global and Indian advertising news, information and data at your fingertips

10 Sep 2008

Volume 21 - Issue No: 53

Indian Television Dot Com requires Sr. and Mid level Ad Sales Managers Contact: asrecruitment@indiantelevision.com Tel 91 22 40666777

AdEX Analysis

Passenger Vehicle TV ads in Jan-July'08
TV ads of passenger vehicles up 28% in Jan-July '08 over same period in '07-AdEX India Analysis.

Media, Advertising & Marketing Watch
Govt issues notice to ESPN over violation of DTH pricing norms
Govt issues notice to ESPN for DTH pricing norm violation; ESPN is given 15 days to respond.

20th Century Fox, Star form JV to produce & distribute movies
JV to produce films in Asia for worldwide distribution; in India to make Bollywood and other genre films.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Tough times ahead for Net & SMS advertisers
	Economic downturn hits consumer spending
	Brand launches
	Brand launches
	Bawdy Copy
	The reward behind an award
	Can London's 1.6 bn pound megamall, Westfield, hit target?
	The human bonding for brands
	Keeping 236-year-old champagne brand hip
	The changing preferences of customers
	Wealthy possessions: Just taste or racial affinity?
	Volkswagen confident of doing well in India
	For Binani Cement, Big B is a big Burden
	Source: Economic Times

	Godrej Consumer makes an Ezee stretch
	Source: Hindu Business Line

	US weighing anti-trust case against Google
	Source: Top News

	When ad targeting is by users’ choice
	Source: Livemint



	Ad-ded problem: brand Bachchan faces MNS ire
	Durable cos tap festive season with new products, promotions
	Quiet launch of Kurkure variants intensifies ITC-Pepsico snack war
	Nokia to launch N96 on September 16
	Source: Financial Express

	Online Health Information Category Grows at Rate Four Times Faster Than Total Internet
	Source: IT News Online

	FMCG firms in a fix over pricing strategy
	Oberois plan own water brand
	Rebel league's second innings
	'We're the only profitable retail chain'
	Source: Business Standard

	Ad Industry Group Opposes Google-Yahoo Partnership
	Source: Network Computing

	Google to sell ads on NBC cable networks
	Source: domain-B

International News

	Quattro, uLocate Team for iPhone
	C-K Adds Rayovac
	Initiative Taps Meil as EVP, Innovations
	Politico.com Launches Ad, Content Network
	Radio Biz to Zune: Tag You're It
	Nielsen Tests A/P Meter in Digital Wilmington
	Yahoo! Hires Ex-Microsoft Sales Chief
	NBCU, Apple Revisit iTunes Deal
	Source: Ad Week

	Brangelina Top Cause Marketing Stars
	VW Taps Brooke Shields for Routan Minivan Ads
	eBay Shops for Social Change With WorldofGood.com
	Source: Brand Week

	Toyo Web-Based Ad Development System
	Source: Tire Review

	Mobile Entertainment Live! Insight on Advertising
	Source: Fierce Mobile Content

	MySpace ad business ahead of target: News Corp
	Portugal TV ad market seen growing below Europe
	Source: Reuters

	Irish Times hit by ad revenue fall
	Source: Guardian

	News Corp. Ad Unit Raided in Probe of Moscow Official
	Source: Bloomberg

	Nexia Signs $2M Advertising Deal
	Source: Market Watch

	MySpace ad business ahead of target: News Corp
	Source: Sciam

	Wizzard Media signs advertising deal with Coca-Cola's POWERade
	Source: Data Monitor

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