27 Nov 2008Newsletter SubscriptionEmail this Page Volume 23 - Issue No: 5
 
 
 
 
 

 





Media, Advertising & Marketing Watch
 
 
 
 
 










TV18 gets FIPB nod for regional biz chnls
TV18 to invest Rs 600 mn in three regional business news channels; gets FIPB clearance.

 

Hindi GECs to air fresh shows from 1 December
Hindi general entertainment channels to get back fresh programming from 1 December.

Govt to decide on Broadcast Bill after getting views from state
Govt to take decision on Broadcast Bill after getting comments from all states, says Anand Sharma.

News Updates
Shoots start for TV shows
Advertisers turn the heat on Hindi GECs
Day 13: Prod executives resolve issues
Day 12: Strike on, FWICE, Prod to meets
Day 11: Sound recordists call off strike
Day 11: 2 associations continue TV strike
Day 10: TV strike called off
Day 9: TV strike reaches labour commisioner
Day 8: No progress in sight

Zee ropes in clutch of sponsors for ICL World Series

Rediff Y&R elevates Tiwary to CEO Showdiff Worldwide

Hypercity brings Nat Geo toys
Disney channel launches weekly slot ‘Bumper to Bumper’
CBeebies unveils winter lineup

Neo pushes up ad rates by 30% for India-England series

Big FM to fight against Aids across 44 stations

Champions League T20 starts selling tickets


TV Ratings
Top 10 Programmes (09/11/2008 to 15/11/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (09/11/2008 to 15/11/2008)
Colors
Neo Cricket
Sun TV
Star Plus
Zee TV
Gemini TV
Zee Cinema
Zee Marathi
Sony Entertainment TV
MAX
Star One
NDTV Imagine
Teja TV
Zee Telugu
Maa Telugu
Ten Sports
ETV Marathi
Kalaignar TV
Cartoon Network
Eenadu TV
Star Gold

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • Effie 2008: Lead India makes JWT agency of the year

    Source: Economic Times
      
  • Putting brand value on balance sheets

  • ASCI not impressed with P&G, HUL face cream ads

  • You win some, you lose some

  • ‘It’s the intangibles in brands that endure’

  • The agency that keeps walking

  • The melting market

    Source: Hindu Business Line
      
  • False email ads on the rise

    Source: Business Standard
      
  • Apple iPhone 3G ad banned in UK for misleading consumers

    Source: TechWhack
      
  • Retailers need a consumer-centric business strategy

     Source: DNA
     
  • iPhone advert ad banned by UK’s advertising regulatory body

    Source: TelecomTiger
      
  • Citi to retrench 50000 workers to launch ad campaign

    Source: IBNLive.com
      
  • TiVo Unveils Mobile Site For Programming Remotely For TV Freaks

    Source: eBrandz
      
  • Misleading iPhone ad banned

    Source: Times of India
      
  • JWT India sweeps Effie 2008 awards

  • Congress, BJP tune into voters with radio ads

  • Big TV channel rollout on hold as are most broadcasters’ plans

  • Truth, lies and humor in political advertising

    Source: Livemint
     
    International News
  • Epsilon: Marketing Execs Aren't Sold on Social Nets
  • Fox Lands Airline TV Deal
  • Auto Sales, Search in Decline
  • Lawmakers Push for Return of Fairness Doctrine
  • Study: B-to-B Media in 3-Year Decline
  • Campbell Mithun Expands With Schwan
  • Nielsen: Mobile Video Use Rises
  • Unilever Displays Axe via SnapAds
  • More Dismal News on Consumer Confidence
  • Holiday Traditions Go Viral
    Source: Ad Week
     
  • Hyundai Partners with TNT To 'Leverage' Genesis Sedan
  • P&G Opens Coupon Store on Black Friday
    Source: Brand Week
     
  • Mitchell group not yet affected by ad downturn
    Source: The Australian News
  • Future Publishing resists advertising downturn by appealing to hobby enthusiasts
    Source: Telegraph
     
  • Advertising firms censor signs for fear of vandalism
    Source: Ha'aretz
     
  • Seven advertising mavericks iconised
    Source: The Sun Daily
     
  • Corrective: Super Bowl-Advertising
    Source: Forbes
     
  • Radio Advertising Slips as Listeners Rise
    Source: Media Buyer Planner
     
  • Apple in trouble over iPhone speed ad
    Source: Telecom

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