24 June 2008Newsletter SubscriptionEmail this Page

Volume 21 - Issue No: 1








Executive Dossier

'Star One is repositioned to become suitable for youth audiences'
Interview with Star One EVP and GM Ravi Menon

 

Media, Advertising & Marketing Watch
 Ten Sports ropes in Idea Cellular as title sponsor for India-Sri Lanka series
 Ten Sports ropes in Idea Cellular as title sponsor for India-Sri Lanka series; Zee Sports to show in Hindi.

Post IPL, Hindi GECs line up big ticket shows
 Hindi GECs line up big ticket shows in July to combat competition post IPL and launch of Colors.

Delhi HC sends back Tata Sky-ESPN case to Tdsat
 Delhi High Court has sent back the ongoing legal battle between Tata Sky and ESPN to Tdsat.

9X launches marketing campaign for Mahaabhaarat

Warburg to invest Rs 2.76 bn in Laqshya

Tag Media appoints Kapil Bahri as VP sales

Nick launches Toon Jockey initiative

Universal Music Group, last.fm partner for music videos

Indiagames launches gaming team Indian Inferno

TV Ratings
Top 10 Programmes (08/06/2008 to 14/06/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (08/06/2008 to 14/06/2008)
Star Plus
Neo Cricket
Zee TV
DD1
Sun TV
Sony Entertainment TV
MAX
NDTV Imagine

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Brand Wimbledon courts Asian markets
    		• Pyramid Saimira to consider fund raising on June 30
    Source: Economic Times
      
    		•  Cartoon Network bullish on movie merchandise biz
    		•  JK to produce company branded tyres from Tornel’s facility
    		•  Warburg Pincus to invest Rs 276 cr in Laqshya Media
    Source: Hindu Business Line
     
    		• Now, trees fall prey to hoardings
    		• Motorola, Kodak join hands to launch phones
    Source: DNA
      
    		• Broadcasters fare pretty well in ad sales
    		• Britain now flirting with French cinema
    		• ‘Cricket series like the IPL really affected the movie business’
    		• Baby’s day out
    		• Mobinomics
    		• Red Cross reaches out to Nascar for blood donors
    		•

    Yahoo!, Google reach agreement

    		• "Mass marketing plans are handset agnostic"
    		• Customer care? That offer is over!
    Source: Financial Express
      
    		• Yahoo! HotJobs unveils two new ad solutions
    Source: CIOL
     
    		• Fiat hits rocky road in China over Tibet ad
    		• Facebook heads MySpace in unique visitors
    		• Raj launches Tamil news channel
    		• Amul turnover crosses Rs 1K crore mark
    Source: Business Standard
      
    		• Oz advertisers blur the line between food, sex
    Source: Zee News
      
    		• Mr CEO, what’s your take on advertising?
    		• Network18 to start film exhibition business with launch in Delhi
    		• Worst year for US newspapers
    Source: Livemint
      
    		• Manpower woes for Yahoo in India too
    Source: Hindustan Times
     
    International News
    		• Yahoo! Exec Joins MSLO
    		• Riney Intros U.S. Cellular Campaign
    		• The Jersey Boys
    		• On Message
    		• Talk Dirty to Me
    		• Another Kraft Brand in Play
    		• One Laptop per Child Beats the Odds
    		• With an RFI, Pfizer Raises Questions for Its Agencies
    		• Confusion in Cannes
    Source: Ad Week
     
    		• Choice: The All-Consuming Thirst
    		• Beleaguered Citigroup Restructures Marketing, Communications
    		• Beijing There: It's Not All Fun and Games
    Source: Brand Week
     
    		• Election '08 Web Ads Flat and 1.0
    Source: Media Week
     
    		• Global Links Corp. Enters Into Value-Added Web-based Advertising Agreement
    Source: DBusiness News
    		• Digital advertising to buoy newspaper revenue by 2012
    Source: CCNA
     
    		• Big Money Visitors May Boost IAC Ads
    Source: WebProNews
     
    		• IAC launches ad network, including the brands it ditched
    Source: CNET News
     
    		• Cable Ads Mislead Consumers
    Source: TIME
     
    		• Mid-Continent Instruments introduces new Advertising Manager
    Source: Helicopter Association International
     
    		• McCain, Obama not spending much on Web advertising
    Source: The Industry Standard
     
    		• DirectoryM offers free advertising with new promotion
    Source: Bizjournals.com
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