20 September 2007Newsletter SubscriptionEmail this Page Volume 19 - Issue No: 8

Media, Advertising & Marketing Watch

Hutch makes way for Vodafone in India; runs roadblock on Star Network
Vodafone Essar to unveil brand identity on 21 September; ties up with Star to run complete roadblock campaign on entire network.

 

Bindass joins IIT Delhi to build pre-launch hype
Just days before the launch of UTV and Astro's Hindi youth GEC Bindass, the channel has tied up with IIT Delhi as the title sponsor of its college festival, Rendezvous.

Broadcast bill may face more hurdles before introduction
Broadcast Regulatory Services Bill appears to have been put on the back-burner, at least for this year.

NT editors discuss Content; draft Code in week's time
The Editors of news TV channels based in Delhi met to discuss the issue of Code of Conduct and have charted 10 areas of concern.

Govt. Firm on regulatory mechanism for broadcasting

Publicis Groupe acquires India's Capital Advertising

Publicis India rejigs senior management

Philips India puts Rs 100 mn behind consumer programs

Google unveils Gadget Ads & AdSense for Mobile

Radio Mirchi launches 'Wacky Jockey' contest

Radio Choklate launches 'Play Exciting 2020 Championship'

Bachchan Jr. to endorse Flying Machine

Lara Dutta and Bobby Deol to endorse Pantaloons

Nimbus Sport signs up Hong Kong's mobile operators for Barclays Premier League mobile clips

Nick India to premiere 'Drake and Josh' TV film on weekend slot

4Kids Ent. inks slew of global broadcast deals

National FM stations lead in Kolkata; local stations behind

Manu Sawhney promoted to ESPN Star Sports MD

Asia Media Monitoring partners Asia-Pacific Union

MTV to premiere 'Sold' an MTV Exit campaign

Pix taps into NBC Universal's catalogue

TV Ratings
Top 10 Programmes (02/09/2007 to 08/09/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (02/09/2007 to 08/09/2007)
Zee TV
Star Plus
Sony Entertainment TV
DD1
Sun TV
ESPN
Star One

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
  • OOH Media acquires AdImpact
  • MNC brands score over Indian PCs, says Gartner
  • Pug stays with Vodafone, little master vanishes
  • Beauty, wellness sector spur FMCG growth
    Source: Business Standard
     
  • Broadcast Audience Research Council formed
  • ‘It’s Vodafone from tomorrow’
  • Titan to sell Hugo Boss watches
  • Britannia plans entering new foods biz
  • Tata Sky enters kitchens too
  • Targeting your market
  • Branding and media
  • Innovation and the CEO’s agenda
  • Wrangler’s urban legend
    Source: The Hindu Business Line
     
  • Eros International, Sony Pictures plan to co-invest in Hindi films

    Source: Financial Express
     
  • Paddington Bear creator upset over its use in Marmite advert

  • Punjab PR minister wants cess on TV advertistments

    Source: www.newkerala.com
  • Dentsu ties up with Connecturf
  • Captaincy to boost Brand Dhoni
  • Star bags exclusive deal for Vodafone campaign
  • Nimbus ties up with HK mobile Cos for Barclays Premier League
    Source: Economic Times
     
  • SC seeks Centre`s views on allowing advocates to advertise

    Source: Zee News
     
  • Publicis Groupe buys Capital Advertising

    Source: The Hindu
     
  • Chitika Launches First Facebook Ad Channel

    Source: TechWhack
     
  • Action outdoors as OOH Media acquires AdImpact
  • IRCTC to stay on rail ticketing, not tourism, track
  • Dentsu, Connecturf to launch interactive JV, Clickstreamers
  • Bobby and Lara will now don new ‘Pantaloons’
    Source: Agency Faqs
     
    International News
  • CC Trims Number of Ad Breaks for Its Five Houston Stations
  • TargetSpot Signs On Three New Partners
    Source: Media Week
     
  • NBC Readies Desktop TV Show App
  • Publicis Buys Shop in India
  • Earnhardt Jr. Gets Branded Candy Bar
    Source: Ad Week
     
  • MySpace Data-Driven Ad Plans Outlined By Levinsohn
  • Magazine Ad Share Rises In First Half Of '07
  • Top 10 Web Gainers for August: comScore
    Source: Media Post
     
  • Warnaco Group Set To Towel Off Branded Swimwear
  • Earnhardt Jr. Unwraps Branded Candy Bar
    Source: Brand Week
     
  • NBC Universal Gives $1.5 Million to Paley Center Digital Campaign
    Source: TV Week
  • SMS Ads Huge in Europe, Small in US
    Source: eMarketer
     
  • Spanish TV ads seek to deter boat people
    Source: Guardian
     
  • Beer ad 'appealed' to under-18s
    Source: BBC News
     
  • Vodafone tries to control ad flow
    Source: The Australian
     
  • Audience Metrics for Mobile Advertising
    Source: AffiliateTip.com
     
  • AOL moves to NYC, introduces global integrated ad platform
    Source: DM News
     
  • Local, foreign firms anticipate Jerusalem advertising tender
    Source: Globes

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