14 September 2007Newsletter SubscriptionEmail this Page Volume 19 - Issue No: 4
Media, Advertising & Marketing Watch

BCCI announces formation of Twenty20 league
 BCCI's Indian Premier League to kick off in April 2008; Twenty20 League to have India, England, Australia & South Africa boards.

 

Maya Entertainment appoints Ronald D'mello as MD and CEO
 Maya Entertainment appoints Ronald D'mello as MD and CEO; he was earlier heading UTV's new media vertical.

Carat India rejigs; Jenarius made country director Aegis Media India
 As part of a restructuring, Carat Group India CEO Jenarius is named country director of Aegis Media India.

TNS acquires 15% stake in Berlin firm Eye Square

Reebok unveils a woman specific campaign 'I am More'

Sanjay Reddy joins Zee Telugu as business head

Filmy announces quiz show 'Bollywood Ka Boss'

Neo to offer multi-language feeds for Indo-Australia series

Star Utsav to add 'Kavyanjali' to primetime line up

Karan Johar introduces 'Koffee Awards 2007'

Red FM launches Twenty20 cricket special 'Cricket Masala'

Nick beefs up afternoon band with interactive contest

Zee Marathi signs on 'Sa Re Ga Ma ...' winner Oak for 2 years

Airtel launches special voice portal for Ganesh Chathurthi

Rediff iLand opens to blogs in eight Indian languages

Tata Indicom partners Samsung for mobile web browser

TV Ratings
Top 10 Programmes (26/08/2007 to 01/09/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (26/08/2007 to 01/09/2007)
Zee TV
Star Plus
Sony Entertainment TV
Sun TV
DD1

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• Anil Kapoor elected ABC chairman
    		• BCCI pads up for a brand new league
    		• TV shows & mobile telephony set SMS turf on fire
    		• Brand Potrait signs pact with US company
    		• Marketing battleground may soon shift to internet
    Source: Economic Times
     
    		•

    Reebok launches campaign to woo women customers

    Source: DNA
     
    		• Airtel plans ad blitz
    		• BCCI stumps ICL with its own Twenty20
    		• Zee closes in on Star Plus top spot
    		• Dabbawallas will distribute Coke orange juice samples
    		• Firms step up branding for festivals
    		• Govt likely to tighten the noose on TV news ratings
    		• DishTV promises more foreign channels
    		• Blogosphere
    Source: Business Standard
     
    		•  Ford India to export Fiesta to SA
    		•  Amul, NDDB to buy vanilla from Vanilco
    		• Online freelancing clicks up business worth $63 m
    Source: Financial Express

    • 20-20 WC sees sharp hike in ad rates

    Source: Moneycontrol.com
      
    		• Cricinfo bets big on mobile advertising
    		• BCCI packs a punch with a league of its own, and fatter bounty
    		• Sahara unveils Paradiso brand
    		• Reliance in talks with icons to endorse Vimal relaunch
    		• Branding management accountants as bean growers, not counters
    		• Fashion TV launches First Face initiative
    Source: The Hindu Business Line
     
    		•

    Google sponsors $ 30 million contest to land rover on moon

    Source: The Hindu
     
    		• Carlsberg picks Lowe for creative duties
    		•  Guest Article: Jayram Mani lashes out at globalisation of advertising
    		• Catherine McQueen comes home to Siyaram
    		•  Renault unveils new brand identity
    		•  Rajeev Jain named CEO Bajaj Finance
    		•  Hungama Mobile in content partnership for Pakistan
    Source: Agency Faqs
     
    International News
    		• MindShare Hires CMO
    		• Grey N.Y. Taps New CCO
    		• 'Quarterlife' Comes to MySpaceTV
    		• Confirmed: Domino's to Crispin
    Source: Ad Week
     
    		• Wcube Buy Increases Publicis' Digital Breadth
    		• Hachette Cuts Show Results
    		• HGTV Samples A New Prez
    Source: Media Post
     
    		• Orbitz Building Social Network To Aid Fliers
    		• Nissan, Yahoo! Making Music With MTV
    Source: Brand week
     
    		• NY Times criticized for ad attacking top US general
    Source: Reuters
     
    		•  Advertising conference to be held in November - Jordan
    Source: MENAFN
    		• Blinkx signs video advertising partnership deal with Utarget
    Source: Hemscott
     
    		• Azerbaijan to be represented in Cannes lions International Advertising Festival
    Source: Azeri Press Agency
     
    		• Advertisers and sponsors going for gold at the Beijing Olympics
    Source: Times Online
     
    		• CBS to acquire retail digital advertising company SignStorey
    Source:Broadcast Engineering
     
    		• NBCU Names Gambelli President Network Ad Sales
    		• IAGR's Gould Named President
    Source: Media week
     
    		• Labor ad zooms in on leader
    Source: The Australian
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