5 October 2007Newsletter SubscriptionEmail this Page Volume 19 - Issue No: 19








Media, Advertising & Marketing Watch

Tam ready to roll with Ram in Delhi, Mumbai, Bangalore
 Radio Audience Measurement will be made available to users some time this month on a week-on-week basis.

 

Big Music, Home Ent ink deal with Universal Pictures
 Reliance ADAG's Big Music and Home Entertainment in alliance with Universal Pictures as licensee for India, Sri Lanka and Mauritius.

B'casters slam ruling as handle to further raise carriage fees
B'casters have said that this order is worse than the previous one, and termed this as a handle given by Trai to MSOs to demand exorbitant carriage fees.

Trai issues new tariff order, b’casters must offer channels a la carte to MSOs
 Trai issues revised tariff order with an overall ceiling for cable TV services in non-Cas areas.

Rani Mukherjee in 'Laga Chunari Mein Daag'….A Return To Red
 Hindi cinema's reigning queen Rani Mukherjee opens up on her upcoming film 'Laga Chunari Mein Daag'.

Asia Pacific Screen Awards nominees announced

MGM appoints Christopher Ottinger as EVP international TV distribution

Ogilvy India PR wins Crème Da La Crème at Global WPPED event

BBC World launches 'The Internationalists'

McDowell's No.1 to hold a musical concert

Bindass banks on Space Contest for marketing strategy

'Li'l Champs' to also feature singers from overseas

Dabur looks to appeal to kids with Chyawan Junior
Cartoon Network to premiere 'Barbie'
UK tweens watching less television

Cinevistaas to launch two new dailies

Neo Sports targets 60 % growth in Middle East

Nimbus signs up Setanta Australia for BCCI, BCB cricket

22 celebs and one show – 'Sa Re Ga Ma Pa Challenge 2007'

Tushar Shah joins Mobile2win

Mobile phone is the real mass medium: Lodestar study

TV Ratings
Top 10 Programmes (16/09/2007 to 22/09/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (16/09/2007 to 22/09/2007)
Star Plus
Zee TV
Sun TV
ESPN

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• No sharing of Indo-Pak test series with DD: Nimbus
    		• Nimbus claims right to T20 league
    		• Leo Burnett India brings in Nitish Mukherjee as MD
    		• MRTPC asks Sachin to clarify stand
    		• Can TV ads give wheels to car sales?
    		• Best bang for your ad buck
    Source: Economic Times
     
    		• Dabur entering malted food drinks segment
    		• Bombay Dyeing unveils premium bed, bath line
    		• Lenovo, Radio Indigo make music on the road
    		• Mainspring of India’s democracy
    Source: The Hindu Business Line
     
    		• 'Bombard customers with TV ads to boost car sales'
    		• MCD to seal buildings with illegal hoardings
    Source: Indian Express
     
    		• Euro RSCG gets set for a big Chindia leap
    Source: DNA
    		• Tendulkar faces MRTP bouncer
    		• Dabur to launch more flavours in malted food drinks segment
    Source: Financial Express
     

    • Media, family affect automobile buying decisions most

    Source: Times of India
     
    		• Esprit launches kidswear
    		• Vodafone uses magazine cover for name-change ad
    		• Name game
    		• Dabur India launches Chyawan Junior
    Source: Business Standard
     
    		• Amitabh to steer Dabur’s entry into malted food drink segment
    		• Lodestar Universal Study I: Mobile the next potential OOH medium in India
    		• Lodestar Universal Study II: Convergence of mobile phones to multi-purpose data devices
    Source: Agency Faqs
     
    International News
    		• Q2 Web Ad Spend Eclipses $5 Bil.
    		• MPG Makes Key Hires on Sears Business
    		• NBC Chief: 'We're Losing' Piracy Battle'
    		• Cadbury Reviews U.S. Media
    		• A Tale of 2 Stocks
    Source: Ad Week
     
    		• Nail in the Coffin: Daimler About To Drop 'Chrysler' Name
    		• Disney Hawaii-Bound To Expand the Brand
    		• New Tundra Spots Hammer Home Message
    Source: Brand Week
     
    		• IAB/PwC Report: Q2 Web Ad Spend Eclipses $5 Bil.
    		• Allen Joins Starcom as VP/Video Innovation Dir
    Source: Media Week
     
    		• Movers roundup: The9, Lamar Advertising
    Source: Business Week
     
    		• Awards recognise far north tourism ad campaign
    Source: Abc Net
    		• McDonald's ads most manipulative - parents
    Source: The Australian
     
    		• Brown gets advertisers’ vote as Cameron is left out in the cold
    Source:Times Online
     
    		• January-June online ad revenues hit $10B
    Source: CNN
     
    		• National ad jingle row grows louder
    Source: Adelaide Now
     
    		• Clinton Seizes Health Care Buzz in Ad
    Source: Forbes
     
    		• Web Marketing Firm AzoogleAds Acquires Bazaar Advertising
    Source: Digital Media Wire
     
    		• Advertising.com Named Outstanding Business-to-Business Website by the Web Marketing Association
    Source: Earthtimes.org
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