26 November 2007Newsletter SubscriptionEmail this Page

Volume 19 - Issue No: 54









Media, Advertising & Marketing Watch







 

Radio Mirchi to revamp with new signature tune
Radio Mirchi to sport a contemporary avatar, starting 26 Nov; FM station to introduce new signature jingle & play more songs per hour.

 

DD feed issue: HC to hear fresh petition
Delhi High Court permits Akhil Bharatiya Grahak Panchayat to file new petition on compulsory sharing of Test matches with pubcaster.

Chandra to own satellite, ties up with ProtoStar
Agrani ties up with ProtoStar for a satellite that would cost $200 mn; ProtoStar 1 to launch in May 2008 & have 14 Ku-band transponders.

Film Bazaar: 9 global, many Indian firms participate
Organised by NFDC, the Film Bazaar at Iffi-2007 gets underway; 9 international and several Indian production houses participate.

Dasmunsi inaugurates Panorama section at Iffi

Star Gold invites voting for 'Idea Sabsey Favourite Kaun'

Ramoji Film City bags Golden Pony Award

Coca-Cola celebrates 'Coke Side Of Life' this festive season

Cottonworld goes eco-friendly

Henkel India unveils 2 variants in liquid hand wash segment

Disney plans to invest on its ailing park in Hong Kong

WWE to celebrate 15 years of 'Raw' next month

Discovery to air special series 'Speed Week'

VideoMining Corporation launches in India

Reebok in Rs 200 million partnership with 'Goal'

TV Ratings
Top 10 Programmes (04/11/2007 to 10/11/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (04/11/2007 to 10/11/2007)
DD1
Star Plus
Zee TV
Neo Sports
Sun TV
Gemini TV
Udaya TV

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • IPL telecast rights up for sale at Rs 1,000 cr
  • Fashion shows, celebrity & music equal Twenty20
  • P&G launches Ariel 24-hour Fresh
  • HUL plays safe with Pond's Age Miracle
    Source: Business-Standard
     
  • Boards take up branding to rejuvenate themselves
    Source: NewIndPress
     
  • Clearock to raise pitch for its health products
  • FIFA signs up Satyam for World Cup
  • Champion the idea when it is young and fragile
     Source: Hindu Business Line
     
  • ICL on backfoot as ads dry up; sponsors back off
  • Neo Sports get back into ODI form
  • Animated characters becoming face of brands
  • Satyam bags FIFA contracts for 2010, 2014 World Cups
  • Satyam game for cricket
    Source: Economic Times
      
  • S Kumars to enter technical textiles sector
    Source: Finanical Express
     
    International News
  • Web advertising to come under EU scrutiny
    Source: Reuters
     
  • MOH meets Lasik operators on advertising regulations
    Source: Channel News Asia
     
  • Retail sector posts bumper cinema advertising spend
    Source: Retail Bulletin
     
  • Viral marketing could be future of advertising
    Source: Direct Traffic Media
     
  • Adverts' green claims face scrutiny
  • bulls mark 50 years of roadside ads
    Source: Guardian
     
  • 'Tis the time of sexy spoofs and clever ads
    Source: Canada.com
     
  • Taobao to Purchase 50 Million RMB in Ads from Alimama
    Source: RedlineChina
  • Millions of euros in TV ad spending may be at risk in Germany
    Source: IHT
     
  • Harris Scarfe In Court Today Over Dodgy Ads
    Source: Smart House
     
  • Switzerland funds TV ads to deter African migrants
    Source: Africasia
     
  • Claire Beale on Advertising
    Source: Independent
     
  • RCRD LBL Uses Ads to Provide Free Music
    Source: Digital Podcast News
     
  • Carling in £14m Christmas ad push
    Source: mad.co.uk
     
  • Alien Ad Campaign Angers New Mexico Tourism Officials
    Source: Fox News

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