9 May 2007Newsletter SubscriptionEmail this Page Volume 18 - Issue No: 4
Adex Analysis

Snapshot of advertising on Sports
TV advertising in sports genre programs grew by 85 per cent in the year 2006 over 2005 - AdEx India Analysis.

 
 

Media, Advertising & Marketing Watch
B.A.G Films to launch two news channels
 B.A.G Films & Media Ltd plans to invest Rs 2.7 billion for four channels; two news channels in pipeline including the Hindi genre.

Spider-Man 3 spins historic revenue collections
Spider-Man 3 created new records in its opening weekend to Rs 191.7 million at the Indian box-office and $148 million at the North American box-office.

Maruti launches premium A3 segment SX4 sedan

Red FM Delhi promotes RJs in new campaign

Carat loses two more senior executives

Godrej Ezee is declared super brand

Henkel India celebrates market day

Nickelodeon expands online games audience

Schwarzkopf Professional launches Diverse Collection

Baskin Robbins uses Spidey fever for new launches

Universal to manage ad sales for Lemon TV, Jhankar

Sa Re Ga Ma Pa is star performer in Zee Kannada

TV Ratings
Top 10 Programmes (22/04/2007 to 28/04/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (22/04/2007 to 28/04/2007)
Star Plus
MAX
Zee TV
Sun TV
Star One
SAB

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• Lintas to sell 51% stake to Interpublic
    		• Fad in, Fad outh
    		• Carat and stick
    Source: Economic Times
     
    		• McDonald's 'most-hated' by Brits: Poll
    Source: Financial Express
     
    		• Murdoch’s son buying stake in Percept unit
    Source: DNA
     
    		• Ad agencies agree to use battery or solar power for lighting billboards
    Source: Indian Express
      
    		• Fixed timings likely for adult content
    		• Lingerie brand Triumph's India plans
    Source: The Hindu Business Line
     
    		• IPG to buy out Lintas` Indian shareholders
    		• War of words
    		• MRTPC to probe IIPM claims in ads
    		• Buy one and get another free
    Source: Business Standard
     
    International News
    		• Video-on-demand deal bars ad skipping: WSJ
    Source: MarketWatch
     
    		• Turning Point Advertising & Graffiti Marketing join hands in Kuwait
    Source: AME Info
     
    		• Dow Jones Says Journal's Advertising Sales Drop 12%
    Source: Bloomberg
     
    		• Gates: Media Upheaval at Hand
    		• Amstel Light to Richards
    		• Droga5 Jumps Into Content
    		• Martin Pledges Even Playing Field
    		• Murdoch Eyes Photobucket
    Source: Ad Week
     
    		• Microsoft's Gates Predicts Usage of High-Peformance Wireless Devices; Hints at Ad Network
    Source: Media Week (US)
    		• AQuantive profit up 87 pct with Web ads, shares rise
    Source: Reuters
     
    		• Ads To Criticize Bush On Iraq War
    Source: Guardian
     
    		•  Pepsi USA uses Bluetooth in advertising campaign
    Source: about-electronics.eu
     
    		• About.com Scales Out, Buying ConsumerSearch.com
    		• The World According To Esther Dyson
    Source: Media Post
     
    		•  Mediaset sees fairly positive growth in Q2 Italian advertising sales
    Source: Forbes
     
    		• NBCU to Cut Ads for Short-Form Web Content to 15 Seconds or Less
    Source: Brand Week
    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.   Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    For Archives: Click here
    Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
    Tel: 0091-22-40666777 Fax: 0091-22-2674 0644
    The Ad Linx Reporter is an Indian Television Dot Com publication.
    © 2001-2007 All Rights Reserved
    www.indiantelevision.com
    *If you are not able to see the mailer, please click here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.