8 March 2007Newsletter SubscriptionEmail this Page Volume 17 - Issue No: 60
Media, Advertising & Marketing Watch








 


LG looks to increase CTV sales 75 %
With less than a week to go for the kick off to the cricket World Cup one of the ICC partners LG Electronics is using the event to push its colour TV range.

 
 

Docu 'ban': Discovery sends legal notice to Catholic Forum
Discovery sends legal notice to Catholic Secular Forum accusing it of misleading the press on Jesus documentary.

TV18's net arm Web18 takes a strategic stake in BigTree Ent.
Web18 acquires majority stake in Bigtree Entertainment, which works in the area of movie and entertainment ticketing.

Special Report
What Women Want
 It's a large talent pool out there waiting to be explored and exploited. Is it time media organizations take heed?

Mumbai Intl Airport awards ad duties to Times Media

IAMAI to organise digital marketing conference

Male RJs' to serve as waiters in B'lore Radio Mirchi bash

Veet celebrates Women's Day with launch of website

WWE to spend $70 mn marketing WrestleMania in the US

vJive ropes in Chandni Jafri as senior VP media services

aMap & Medialogic team up to launch in Pakistan

195 showcause notices issued to TV channels

Zee Kannada to telecast celebrity wedding

Trai defied TDSAT order on tariff regulation: TataSky

TV Ratings
Top 10 Programmes (18/02/2007 to 24/02/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (18/02/2007 to 24/02/2007)
Star Plus
Zee TV
Sun TV
Sahara One
Star One
Sony Entertainment TV

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Today's Newsbreakers.......India
    		• Brand endorsements by Indian cricketers
    		• The consumer isn’t stupid, she’s the boss
    		•  Times Media bags ad rights for Mumbai airport
    		•  Picture This: SET may just break even
    Source: Economic Times
     
    		•  Advertisers cash in on Cricket World Cup
    Source: NDTV.com
     
    		• India through the global lens
    		•  Nothing `neo'
    		• Fair to the fairer sex?
    		• DHL goes `all the way'
    		•  A mean game
    		• Pampering the right customer
    		• Mess success
    Source: Brand Line
     
    		•  Hyundai Getz going on expansion
    Source: DNA
     
    		• Tie-up for TV ratings panel in Pak
    		• More TAG monitors installed
    		• New versions of Indica, Indigo by 2008
    		• Tinplate Co to cash in on retail sector growth
    Source: Hindu Business Line
      
    		•  Playing games with celebs
    		•  Cricket World Cup is music for FM stations
    Source: Business Standard
     
    		• Godrej to battle chocolate, cookies, baby-care cos
    		• The ball gets rolling
    		• IAMAI swings to action to protect online publishers
    		• Planning for Change
    Source: Financial Express
     
    International News
    		• US Internet advertising climbs 34 pct in 2006
    		• Friendster makes Google its ad and search supplier
    Source: Reuters
     
    		• Publicis acquires health-care services company
    Source: ABC News
     
    		• Deutsch Preps OnStar Effort
    		• Ray-Ban Intros Global Push
    		• Bolloré Gets 3rd Crack at Aegis' Board
    		• Surgeon General Calls for Ad Retreat
    Source: AD Week
     
    		• Avenue A|Razorfish Buys French Independent Shop Duke
    		• Iger: Disney Needs To Beef Up Web Advertising
    		• Panama Gives Big Brands Biggest Boost: Report
    Source: Media Post
     
    		• Dolce & Gabbana Pulls Controversial Ad
    Source: Brand Week
    		• ITV seeks new deal on advertising regime
    Source: Independent
     
    		• Cable Execs to eBay: Stop Ignoring Us on Ad-Bid System
    		• Bravo's Klarman Promoted to Executive VP, Marketing/Digital
    		• $100 Mil.+ United Airlines Taps Starcom
    Source: Media Week (US)
     
    		• 3 launches ad-funded mobile content offering
    Source : DM Europe
     
    		• New digital radio licence advertised
    Source: Digital Spy (UK)
     
    		• Punter Named CEO of CBS Outdoor
    Source: TV Week
     
    		• African-American Doctors Say DTC Ads Improve Doctor-Patient Relationships and Educate Patients
    Source: Earthtimes.org
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