6 June 2007Newsletter SubscriptionEmail this Page Volume 18 - Issue No: 25

Adex Analysis

Snapshot on advertising by FMCG Sector on TV
39 per cent growth in ad volumes of FMCG categories in year 2006 over 2005 - AdEx India Analysis.

 
 

Media, Advertising & Marketing Watch
TV18 subsidiary raises Rs 4.45 billion on AIM, listing on 18 June
Indian Film Company raises Rs 4.45 bn on AIM of London Stock Exchange; Network 18 to hold 21% in the company.

States given one month to suggest on Cas extension
I&B ministry asks state government officials in 3 metros to provide their feedback on Cas extension within a month.

Big FM wins four NY Festival Radio Broadcasting Awards

WWE expands marketing team

Navneet Publications reminisces about school in new TVC

Brodeur in US appoints David Shein as senior director

Hungama TV's 'Pyjama Pakdo' contest receives over 1 million entries

TV Land gets rights to 'Extreme Makeover: Home Edition'

London 2012 Olympic launches emblem

Turner inks mobile content deal with Reliance for CNN Intl

Sify announces online voting for 'Indian Idol 3'

PNC to invest Rs 1.5 bn in launching boutique theatres

TV Ratings
Top 10 Programmes (20/05/2007 to 26/05/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (20/05/2007 to 26/05/2007)
Star Plus
Zee TV
Sun TV
Star One
Sony Entertainment TV

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
  • Ad agencies vie for Bharti Retail’s account
  • Discovery tops English channels chart
  • BMW, Audi gear up to bring locally assembled brands to market
  • Khan trumps Big B in Don duel
    Source: Financial Express
     
  • Afro-Asia Cup struggles to find sponsors; advertisers
    Source: Times of India
     
  • Small jewellers join hands to create brands
  • It`s a mad, bad, sad, glad ad world!
  • Alyque unplugged
  • And the brand played on!
  • Known and unknown
    Source: Business Standard
     
  • Future group bets on Brand Factory
  • UniverCell ropes in actor Madhavan
  • Turner, Reliance Comm in pact
    Source: The Hindu Business Line
     
  • ArcelorMittal unveils new brand identity
  • Glaxo defends Avandia with full-page ads
  • Zoom into Bollywood
  • Pirates of the Mediterranean
  • Bawdy copy
    Source: Economic Times
     
  • Dhirubhai Ambani’s vision transforms into big idea for Mudra
  • mc2 to handle advertising for Brother International (India)
  • Saatchi & Saatchi bags creative duties for PVR
  • "Don’t spend — invest on internet marketing" - Prasanth Mohanachandran
  • Dr Reddy’s Foundation to finalise an advertising agency
  • O&M’s Iqbal Mohammed, Saurabh Sharma win at the Atticus Awards
    Source: Agency Faqs
     
    International News
  • AT&T, GM among big advertisers cutting budgets: TNS
    Source: Earthtimes.org
     
  • EBay to auction advertising on U.S. radio stations
    Source: Reuters
     
  • Mitchell to Lead TBWA\C\D in N.Y.
  • Jacobs Sues Roehm for Defamation
  • Major Players Cut Q1 Ad Spends
  • Yahoo! Picks Cannes Ad Contest Winners
  • Court Tosses FCC Ruling
    Source: Ad Week
     
  • Major Companies Slash Q1 Ad Spending
    Source: Brand Week
     
  • Time-Shifted Viewing: Syndie Shows Best For Advertisers
    Source: Media Post
     
  • Google and SalesForce in online ad alliance
    Source:Turkish Press
  • UK tops Europe's online advertising league with 39% of market
    Source: Computerworld UK
     
  • Toyota ordered to drop TV commercial for hybrid vehicle
    Source: Guardian
     
  • SNA, 10 Newspaper Groups, Form National Ad Net
    Source: Media Week (US)
     
  • Comcast sues Qwest over 'false' Internet service ads
    Source:Pioneer Press
     
  • JiWire Augments Ads with Appliance
    Source: Wi-Fi Planet
     
  • New Carphone advertisements to take on BT
    Source: The Independent
     
  • KOREA: Internet users back ads on blogs, says poll
    Source: Asia Media

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