10 January 2007 Newsletter SubscriptionEmail this Page Volume 17 - Issue No: 20
Year Ender







 


In pursuit of what in 2007?
The Cas word gets TAM India CEO LV Krishnan thinking about what this brave new world could mean for the likes of the airtime sales exec and media planner.

 
 

Adex Analysis
Food and Beverages advertising on TV in the year 2006
35 per cent rise in ad volumes of Food and Beverages on TV in 2006 over the previous year.

Media, Advertising & Marketing Watch
Global Broadcast News sets Rs 230-250 price band for public issue
Global Broadcast News, owners of English news channel CNN-IBN, sets price band of Rs 230 to Rs 250 for its Rs 1.05 billion IPO.

Nath releases India Retail Report '07; launches portal

Chevrolet launch U-VA in Bangalore

Big B clearly way ahead of King Khan: OMS study

Disney's Robert Iger unveils redesigned Disney.com at Consumer Electronics Show

Radio One launching in Chennai Wednesday

Zee unveils 'Maayka Saat Zindagi Bhar Ka'

Sahara One to launch 'Ghar Ek Sapnaa' on 15 Jan

TV Ratings
Top 10 Programmes (24/12/2006 to 30/12/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (24/12/2006 to 30/12/2006)
Star Plus
Zee TV
Sun TV
Star One
Sony Entertainment TV
Zee Cinema
Star Sports

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Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• `Ideas for ads can spring from anywhere'
    		• Imported cycles, toys launched in Kerala
    		• `Promote Indian Cotton brand'
    Source: The Hindu Business Line
       
    		• Gulshan’s big Loot!
    		• Microsoft's Vista launch promoted with space ride prize
    Source: DNA
       
    		• Lenovo: Your face can give away more than you know
    		• "We need to invest more in print production”: Piyush Pandey
    		• Hello FM gets aggressive on marketing and business development
    		• Food and Beverage Creative Awards, 2007, calls for entries
    		• RK Swamy/BBDO, Kolkata, bags the creative of Heritage Realty Group
    Source: Agency Faqs
    		• Star may move Sanjay Das to India as COO
    		• Leading the way
    		• The Times is Now
    		• Bawdy copy
    		• EastEnder
    		• Brand launches
    		• Carry on my wayward son
    		• The best things in life are free
    		• Pop the scam-pagne
    		• Brand should not get trapped in low-price bracket
    		• India, Inc.'s 'chief' brands move on
    		• AMD-ATI combo to shake up consumer electronics mkt
    Source: Economic Times
    		•  Brushman to launch UK haircare brand
    Source: Business Standard
     
    International News
    		• TiVo's Interactive Advertising Platform Wins Emmy Award
    Source: TickerTech.com
       
    		• $150 Mil. Volvo to Meet With 7 Hopefuls
    		• Wal-Mart Touts 'Sam's Dream'
    Source: AD Week
     
    		• Adidas Laces Up for NBA Jam
    Source: Brand Week
     
    		• The winners are advertising and media agencies
    Source: Scotsman
     
    		• Media agencies call for First rebates
    		• Sir Martin Sorrell to feature on Mediaweek.tv
    		• OPera joins ITV as launch partner for VOD service
    		• CBS Outdoor wins Northern Rail deal
    Source: Media Week (UK)
    		• German advertising market grew 5.1 pct in 2006
    Source: Reuters
     
    		• Apple drops the computer, ads the TV
    Source: VNUNet.com
     
    		• Google Tests In-Stream Video Ads
    		• Hearst Buys Social Network To Drive Growth Online
    Source: Media Post
       
    		• Realtors ads tout now as good time to buy home
    Source: Monsters and Critics
     
    		• PIB: Ad Page Growth Flat in '06
    Source: Media Week (US)
       
    		• WebMD's Fourth-Quarter Revenue as Much as $80 Million on Advertising Gain
    Source: Bloomberg
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