25 April 2007Newsletter SubscriptionEmail this Page Volume 17 - Issue No: 95
Adex Analysis






 


Snapshot on TV Program Genres in the year 2006
 A rise of 38 % in count of programs on TV channels in the year 2006 over 2005 - AdEx Indian Analysis.

 
 

Media, Advertising & Marketing Watch
ESS to launch third channel Star Cricket in June
ESPN Star Sports launching in June dedicated cricket channel Star Cricket for Indian subcontinent.

Executive Dossier
'Economically sensible model is a combination of CPT and correction of income growth'
Interview with Star India President Paritosh Joshi.

UTV plans big splash for 'Metro' premiere

Euro RSCG promotes Satibir Singh to chief creative officer

Madison PR wins Temptation Foods account

Trai finds 'fine' way end telemarketing irritant

Indian marketing, finance, HR execs low paid

MGM renews Pink Panther licence deal with Corning

Toei Animation licenses fifth season of Digimon to Disney ABC Cable Networks Group

Radio City creative duties with Meridian, Ogilvy 1

Sony to air 'Extreme Makeover' with Mona Singh as host

Vijay TV announces its first VJ / RJ hunt 2007

TV Ratings
Top 10 Programmes (08/04/2007 to 14/04/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (08/04/2007 to 14/04/2007)
Star Plus
Zee TV
Sun TV
Star One
MAX
Sony Entertainment TV

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• FMCGs eye regional channels for reach
    		• Reliance Retail plans consumer electronics brand
    		• ABP to launch free daily Metro soon
    Source: Business Standard
     
    		• Thai wizard wows Indian ad world
    		• Brand Big B: Rs 50-cr deal with Unitech
    		• Visual language is most effective for consumers
    		• SC defers hearing on Heinz-Dabur row to Apr 26
    		• Frights camera action
    		• Bawdy copy
    		• Cyber trooper
    		• Adidas on the run in London
    		• Reliance plans own brand of consumer electronics
    Source: Economic Times
     
    		• Google beats Microsoft to become top brand
    Source: Financial Express
     
    		• Pakistan advertises for new cricket coach
    Source: The Hindu
      
    		• Sony Max eyes 15% rise in TRP after World Cup
    		• ESPN-Star launches cricket channel
    		• Creative awards Pepper 2007
    		• S.P. Apparels acquires Natalia brand
    		• Blackberrys plans 100 stores by 2010
    		• Reliance plans own brand of consumer electronics
    Source: The Hindu Business Line
     
    		• Indian Television: Advertisements Outweigh Substance
    Source: desicritics.org
     
    		• MTV likely to outsource advertising sales to TV 18
    Source: DNA
     
    		• Motorola to Boost Ad & Program Insertion Solutions
    Source: CXOToday
     
    International News
    		• China: 8 TV stations exposed for broadcasting illegal ads
    Source: EastDay.com
     
    		• $70 Mil. Weight Watchers to McCann
    		• DDB Healthcare Gets Chief
    		• Nike Taps Crispin for Running Shoes
    		• DoubleClick Touches 'Nerve'
    Source: Ad Week
     
    		• Study Seeks Value In Brand Chatter On Social Networks
    		• Universal McCann Plucks Organic's Quentin George To Lead Digital Charge
    Source: Media Post
     
    		• 'Girls Gone Wild' ad ban fails in Tenn.
    Source: ABC Money
     
    		• Nielsen, comScore Respond to IAB Web Metrics Letter
    		• Interactive TV Ads Could Hit US Soon
    Source: Media Week (US)
     
    		• Iconic Ad Symbol 'Iron Eyes Cody' Revisited
    Source: Brand Week
    		• Italy advertising spending down 4.5 pct in first 2 months of yr - Nielsen survey
    Source: www.forextv.com
     
    		• Omnicom first-quarter earnings rise 10 percent
    		• TV ads double obese children's food intake - UK study
    		• TV ad "clutter" holds steady in 2006: study
    Source: Reuters
     
    		• CBS Invests in Streaming Media Ad Company TargetSpot
    Source: Radio Online
     
    		• US Supreme Court reviews limits on political ads
    Source: Christian Science Monitor
     
    		• Publisher McClatchy 1Q profit plunges on weak ad sales, loss from now-sold Star Tribune
    Source: IHT
     
    		• Yahoo Japan Q4 net profit at record high on advertising business
    Source: Hemscott
    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.   Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    For Archives: Click here
    Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
    Tel: 0091-22-40666777 Fax: 0091-22-2674 0644
    The Ad Linx Reporter is an Indian Television Dot Com publication.
    © 2001-2007 All Rights Reserved
    www.indiantelevision.com
    *If you are not able to see the mailer, please click here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.