28 November 2006Newsletter SubscriptionEmail this Page Volume 16 - Issue No: 92
Executive Dossier






 


'80% of activity where brands are engaging themselves with films is in associative marketing'
Interview with P9 Integrated CEO Navin Shah

 
 

Media, Advertising & Marketing Watch
EPL rights for India territory may be decided Tuesday
EPL soccer rights decision for India expected Tuesday, rights for some other key Asian territories have been announced.

Gemini, Udaya valuation report by Thursday: Maran
Sun TV to merge Gemini, Udaya with itself; Enam & DSP Merrill Lynch to submit valuation report Thursday: Kalanidhi Maran.

UTV launching youth-centric entertainment channel in JV with Astro
Ronnie Screwvala's UTV forming 50:50 JV with Malaysia-based Astro for launching Hindi entertainment channel aimed at the youth.

Next Gen Publishing & HDFC unveil 'Forbes Yellow Pages' in Mumbai

Divya Bhaskar Jamnagar edition launching 1 December

Bharti & Wal Mart ink MoU to explore retail biz in India

Zee Cinema to provide Arabic subtitles in Mideast

Disney rolls out 'Disney's Little Princess' promotional activity across categories

FIH announces enhanced TV exposure for hockey World Cups

Holy Crap! 'Everybody Loves Raymond' makes greatest quotes from TV list

Teen characters in British soaps lack ambition: Study

Airtel launches India-South Africa series cricket pack in Delhi, NCR Circle

TV Ratings
Top 10 Programmes (12/11/2006 to 18/11/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (12/11/2006 to 18/11/2006)
Star Plus
Zee TV
Star One
Sun TV
Sony Entertainment TV

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Today's Newsbreakers.......India
    		• Taxman comes calling, ad agencies catch chill
    		•  Now, Star woos firms endorsed by SRK
    		•  Dentsu India scouts for a research firm
    		•  Action Reaction
    		•  M&B Footwear to market Geox products
    		•  Men blog more in India: Report
    Source: Business Standard
      
    		• Shah Rukh's endorsements on the rise
    		• Italian brand Geox to enter India
    		• Next Gen launches Yellow Pages in Mumbai
    		• Bharti, Wal-Mart may look beyond retail for talent
    Source: The Hindu Business Line
      
    		• Going beyond the commercial breaks
    Source: Financial Express
      
    		• Ad, politics ruining Indian cricket: Lalu
    Source: Hindustan Times
      
    		• Lok Sabha adjourned after verbal duel
    Source: The Hindu
    		• Print ad spend sprints ahead of TV
    		• TBWA launches one-to-one arm in India
    		• MTV launches paan promotional campaign
    		• SRK brandwagon may park at KBC
    		• India Today group to come out with English daily
    Source: Economic Times
     
      
    		• Eight agencies to battle for the Rs 20-25 crore INSDAG business
    		• Interface Communications wins the ‘Think Negative’ AIDS Awareness Contest
    		• OMS wins the media duties for Panasonic Office Automation Systems
    		• Contract bags the creative duties for Jindal Industries
    		• Men and entertainment dominate bloggers’ park, says study
    		• Guest Article: What I learnt from the masters without even asking
    Source: Agency Faqs
     
    International News
    		• Ad agencies join forces World Aids Day
    Source: Guardian
      
    		• The Future of Aegis, Bolloré or Not
    		• MTVN Expands Web Presence
    		• J&J to Send Carat Packing
    		• Merkley Makes Senior Moves
    Source: Ad Week
     
    		• Chrysler Sets Multilingual TV Plan, Spots Will Run In Three Languages
    		• MMA Updates Guidelines, Restricts Marketing To Children
    Source: Media Post
     
    		• BJK&E and Kinetic sign up Dodge for truck campaign
    		• Zed wins £1.5m gocompare.com account
    		• Agenda 21 wins digital planning for Virgin Wines
    Source: Media Week (UK)
     
    		• Trout made magazine sales director at Emap Advertising
    		• Ben Sherman reaches a local audience with ATM advertising
    Source: Media Bulletin
    		• China to tighten supervision of advertising for medical products
    Source: People's Daily Online
      
    		• WPP's Sorrell sees BSkyB's ITV stake as shrewd
    		• Focus Media appoints chief operating officer
    Source: Reuters
      
    		• LA Weight Loss settles with Wash. state over advertising
    Source: Seattle Post Intelligencer
      
    		• Advertising.com unveils LeadBack tool for property market
    Source: Data Bulletin
     
    		• Analysis: TV Buyers Run Activation Nation
    Source: Media Week (US)
      
  		• Lincoln to Advertise on Gospel Music Channel's VOD Service
    Source: TV Week
      
    		• Majority of Dealers Plan to Increase Online Ad Spend in 2007
    Source: Yahoo! News
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