Indiantelevision.com's The Ad Linx Reporter dated 13 March 2006 - Global and Indian advertising news, information and data at yourh fingertips

Media, Advertising & Marketing Watch

	Indian media Rs. 837 bn by 2010: Ficci Indian entertainment & media industry to grow at CAGR 19 pc to Rs 837.4 bn by 2010, says a Ficci-PwC report.



	MSOs to go real low on STB rentals Cable ops to enter CAS regime with an aggressive price plan; Hathway to charge a rent of Re 1 a day on STBs. CAS rollout may provide push to DTH Ops Comment

Nimbus secures 10 more advertisers for TVS Cup
It remains a tall order for Nimbus to sell ad inventory for the TVS Cup at the price it is seeking. But thus far, it is holding firm.

Today's Newsbreakers.......India

	Online ads are huge money-grossers
	Ad industry in a tizzy, no clarity on Abbys yet
	Admen take kids seriously now
	Media industry to grow 19% till 2010 to be at Rs 83,740 cr
	Source:Economic Times

	1 Point Size sweeps Spark 2006 ad awards
	Source:The Hindu

	Want a prize? Start watching ads
	Big spenders under one roof
	Positive word of mouth has worked well for us
	Well begun is half done
	Fridays won’t be the same
	TV’s celeb quotient
	Source:Financial Express

	Dhoni to lend face to BPCL brands
	Source: Business Standard

	China's Lifan to enter India
	Source:The Hindu Business Line

	Mixing emotion and Indianness, Voltas gets the formula right
	NDTV Profit and ‘Business Standard’ form content alliance
	GOD gets a whole new meaning
	O&M Concerned Communicator of the year
	1 Point Size, Mudra, South, and TBWA, Kochi, glimmer at Spark 2006
	GBN appoints Ashutosh managing editor, Channel 7
	Source:Agency Faqs



	'Indian media industry to grow by 19%'
	Nokia snares HLL’s Devendra Kishore as marketing head
	Source:DNA

	Are ads adding fuel to fire?
	Source:CNN-IBN

International News

	TNS to measure adspend on pan-European TV channels
	Source: Brand Republic

	CBS Picks Finalists for $130 Mil. Media
	$40 Mil. Snickers to TBWA\C\D
	Havas Installs Rodés as CEO
	3 Compete for $100 Mil. Comcast Media
	Ogilvy Touts IBM Innovation
	Source: Ad Week

	IBM Rolls Out Updated Campaign
	Virgin to promote Ask.com name change
	Fox targets women with interactive ads
	Source: Media Week (UK)

	Stefano Hatfield On Advertising
	Source: Independent

	Kinks in $14m advertising deal
	Source: Australian

	IBM Rolls Out Updated Campaign
	Source: Brand Week

	WPP wins judgement against Benatti
	WPP extending reach in China with acquisition
	Advertising group Havas names new CEO, EPS falls
	Source:Reuters

	US might let airlines fly under the radar in their ad pricing
	Source: MENAFN

	On Advertising: Pitching and pitfalls
	Source: IHT

	Fortune Leaps With StrawberryFrog, Will Redefine Venerable Brand
	Beason, Haggerty Named EVPs At Carat
	Agency.com Names Eastman CEO
	Source: Media Post

	Study: Kids Remember TV Ads More Than Shows
	PIB: Drugs, Apparel Grow in Feb. Magazines
	Source: Media Week (US)

	Microsoft takes on Yahoo, Google for Web ad dollars
	Source: ABCNEWS.com

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