15 November 2004 Newsletter Subscription Email this Page Volume 11 - Issue No: 80






 

 Media, Advertising & Marketing Watch
















Samsung, Reckitt pay up dues
A tough stance against truant cos has helped b’casters get back outstanding dues in jiffy. Embargo on Motorola continues.

Diwali adspends: No firecrackers this year
Although ad spend growth is pegged at 8% during the festival season, the mood among marketers seems subdued.

Teachers Awards nominates TV anchors Ethiraj, Jain
Allied Domecq Spirits and Wines (India) has announced the nominees for the fourth Teacher’s Achievement Awards. The awards will be held in Delhi on 20 November 2004.

Idea's sports talent hunt kicks off in Pune

Hutch starts language services in WB, Sikkim

Cotton Gold Alliance's new outdoor ad campaign

Guest Speak
The scary future of e-commerce
 NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (24 October 2004 to 30 October 2004)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (24 October 2004 to 30 October 2004)
Star Plus
Sony Entertainment
Sun TV
Zee TV
Gemini TV

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Today's Newsbreakers.......India
India Inc tries media, not ads
Ad firms await govt's media blitz
Source:Rediff
   
   
Ad industry makes gains despite Diwali slump
Source: The Hindu Business Line
   
DD sells entire cricket ad inventory
Source: The Economics
   
Delhi HC spikes Nestle’s claim on Chilli Garlic
For Christmas, retailers want campaigns that sparkle
  Source: The Financial Express
 
   
SMSes complement greeting cards this Diwali
Source: Business Standard
   
Raveena Tandon donates her eyes, for an ad
Source: Times of India
   
International News
Special Report : LG Ad strengthens N. America marketing
  Source:Korea Herald
   
On Advertising: Big music adapts to new world
  Source:IHT
   
Contextual Ad Company Pools Its Advertisers
Magna: Nielsen Data An 'Eye-Opener,' Reveals Ravages Of DVRs Over Time
  Source: Media Post
   
Burnett Prepares to Trim 25 From U.S. Staff
BBH Counteroffers, Retains Planner
TBWA\C\D Fails to Make Diet Pepsi Cut
  Source: Ad Week
   
Israel; Labor leaders stunned to find names in anti-reform advertisement
  Source:Haaretz
   
Cash boost to develop advertising at ATMs
  Source:Scotsman
Advertisers fear rates hike if Emap and SRH merge
  Source: Independent (UK)
   
Lego confirms Carat win
MindShare wins Tourism Ireland
Meadows-Klue to leave IAB
Carlsberg to consolidate media
  Source: Media Week UK
   
Diet Pepsi Knocks TBWA out of the Running
  Source:namct.com
   
Online is the way forward for advertising
  Source:Sunday Business Post
   
AAAA Launches Initiative to Increase Diversity Representation in Advertising Industry
  Source:Hispanic PR Wire
   
Activists protest TV ad mocking dad trying to help daughter with homework
  Source:Canadian Press
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