Nick to get 'MTV India treatment' for makeover
Bollywood film star Saif Ali Khan as brand ambassador and a tie
up with Hum Tum is just the first step towards the rejuvenation
of Nickelodeon, the kids' channel from the Viacom fold that has
been struggling to make its presence felt in the last four years
of its existence here.
Andre Nair to head MEC Asia Pacific
Along with Nair, Ashutosh Srivastava & Vikram Sakhuja also
moving up the corporate ladder wef 1 October.
O&M works on new campaign for 'HT Next'
The Hindustan Times has initiated a multi-media campaign for its
recently introduced youth-centric edition HT Next. Beginning with
a series of print advertisements, the campaign will soon be extended
to outdoor and radio mediums as well.
SET popularises its characters through promotions
Whether its Jassi from Jassi Jaissi Koi Nahin or Pooja from Yeh
Meri Life Hai, Sony Entertainment Television is working on series
of interesting programming and marketing initiatives for viewers
to empathize with the main protagonists of its prime time shows.
India TV hires CF Moses as sales head for West
CF Moses has joined India TV as regional manager sales West. Prior
to joining India TV he was part of the core sales team of NDTV India
and had been part of a team that built the channel in the west in
terms of revenue
Promax Century Awards to honor top achievers
Television icon Barbara Walters, prominent broadcast station group
leader Dennis Swanson and cable network pioneer Judy McGrath have
been named as the 2004 Television Century Award recipients by the
Promax&BDA organization.
'Lux Star Bano, Aish Karo' contest winners announced
Cafe Coffee pushes its 'cuppa' into movies
YMF treads on trend territory
Indian youth looking locally to go international: YMF
TV high on youth agenda - MTV study
Guts v/s Vision: Anything is possible!
MTV Brand Equity Youth Marketing Forum slide show
Electrolux launches hi-tech fridges, plans media blitz
Rasna launches 'Sky Party with Karisma' contest
TV Ratings
Top 10 Programmes (2 May 2004 to 8 May 2004)
Doordarshan's
Top 10
Top
10 In All TV Homes
Top
10 in Cable & Satellite Homes
Top 100 Programmes (2 May 2004 to 8 May 2004)
Star
Plus
Sony
Sun
TV
Set
Max
Gemini
TV
Source: www.indiantelevision.com
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