Top advt on news chnls on Rail & Union budget
Data by Tam India revealed top advertisers on new channels on the day of the Union and railway budgets presentation.

Media, Advertising & Marketing Watch
'The Block VIII': Unboxing your box
Unboxing oneself and getting out of the rut and mundane activities of life was a key message this Friday. Ways of getting away from conventional and routine advertising and beating the clutter just about sums up the essence of what The Block VIII covered.

Ad Factors is Crest Communications' AOR
Animation company Crest Communications, which has so far not conducted much PR activity, has hired Ad Factors as its agency of record (AOR). The agency will help get the message about the company's products and services across to the different media outlets.

CASBAA introduces Pay-TV ad awards
The Cable & Satellite Broadcasting Association of Asia (CASBAA) has launched CASBAA Pay-TV Advertising Awards to boost the pay-TV advertising market. The initiative is to honour creative excellence in multi-channel television.

Madison bags Airtel AOR
Airtel recently announced the appointment of Madison Media to handle its Rs 1 billion media planning and buying account. Percept continues as its outdoors agency.

TV Ratings
Top 10 Programmes (20 June 2004 to 26 June 2004)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (20 June 2004 to 26 June 2004)
Star Plus
Sun TV
Sony Entertain
MAX
Gemini TV
Source: www.indiantelevision.com