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| 25 February 2004 | Newsletter Subscription | Email this Page | Volume 9 - Issue No: 94 |
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MAM Special Report |  
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Elections offer huge visibility for ads The upcoming polls & Indo-Pak cricket will set new benchmarks in India for blanket media coverage.
Media, Advertising & Marketing Watch SBI, Visa's new card offers convenience for outbound Indian The out bound travel business in India is estimated at three billion dollars a year. With a view to garnering a greater share of the same the State Bank of India (SBI) and card major Visa have announced their second initiative. The 'Vishwa Yatra' Foreign Travel Card offers convenience and safety to those travelling overseas.
Naukri.com plays guessing games on television In its media endeavor to build traffic and attract more eyeballs on one of the leading job sites; Naukri.com for the first time has launched its television campaign (TVC). The TVC that reads, "Guess who's heard from us" is looking at creating a cool and confident personality for the portal.
Malaysian director to shoot new Bajaj Pulsar TVC next month Malaysian television commercial director Farouk Al Jouffrey is currently touring India to work on a new Bajaj Pulsar TVC, in conjunction with Ogilvy & Mather, Mumbai team.
TV Ratings Top 10 Programmes (8 February 2004 to 14 February 2004) Doordarshan's Top 10 Top 10 In All TV Homes Top 10 in Cable & Satellite Homes Top 100 Programmes (8 February 2004 to 14 February 2004) Star Plus ESPN Sony Sun TV Qibla Cola makes its way to a BBC documentary The latest from the UK based Qibla Cola Company which was founded by Derby based businesswoman, Zahida Parveen is that it has featured on a 50 minute BBC Two documentary titled Message In A Bottle and was aired on 22 February. Stage set for Radio Mirchi Kaan Awards Lend your ears, the first ever award ceremony from Radio Mirchi seems to be saying. Based on the western Pencil One Show awards, the awards function is tentatively scheduled to be held on 13 March 2004 in Mumbai. B4U to go glocal, sport snazzier look After lying low for a while, B4U is raring to go with a slew of new programming and a fresh look for both channels in its kitty. Varma Corp inks deal with MTV to promote movies What does every good movie need to succeed? Promotion blitz of course! Source: www.indiantelevision.com |
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| Today's Newsbreakers.......India | |
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