23 February 2004 Newsletter Subscription Email this Page Volume 9 - Issue No: 92













Top Story







Election media race gathers pace!
A look at the Cong-BJP rivalry on the media battlefield and how their campaigns are viewed.



Media, Advertising & Marketing Watch
Ahead of Pak tour, Perfect wins Ten Sports account
It's a Perfect Ten for Dilip Cherian and Bobby Kewal Ramani. Dubai-based Taj Sports has appointed Perfect Relations as PR consultants for Ten Sports channel in India. The deal was signed over the last few days and is valid for a year, industry sources point out.




Abhijit Avasthi, Prasoon Pandey among jury members for Clio
O&M senior creative director Abhijit Avasthi and Corcoise Films’ Prasoon Pandey are on the jury for the 45th edition of the Clio international advertising awards competition, to be held at the Eden Roc Resort and Spa in Miami Beach, Florida from 15 - 18 May.



Kit Kat goes for 'Indian' flavours
What does Britain's best selling chocolate do when its sales fall? You add Indian spice and bring out an edition with a curry flavour.


Brand Watch
HDFC: How Different From Competitors?
A sneak peek at the new HDFC Bank ad campaign.



Headlines
Sony bags rights to 'Koi Mil Gaya', 'Baghban'
SET continues on its 'blockbuster' strategy with the acquisition of exclusive rights to two more big movies of 2003.

Zee net worth down Rs 19 billion after write-offs
The 'cleanliness drive' at Zee continues. The Zee Telefilms board has cleared another major phase of capital restructuring to clean up its balance sheet further.

Merger mania may rock Sony, Pixar

Looks like merger mania is on! Only days after Comcast made it's bid for the Walt Disney Company, comes the news that Sony may be eyeing Pixar.

Indian football stars to protest against Doordarshan

The Indian football fraternity is planning to protest against the state-owned Doordarshan television channel's alleged apathy towards the game and want live coverage of India's upcoming pre-World Cup matches.
Source: www.indiantelevision.com
Today's Newsbreakers.......India
Barista to add a new counter, but not for coffee
HM launches new Amby variant
Naved Akhtar, Freddy Birdy set up shop
LG campaign misleading: ad body
Carat to buy out Percept's stake, merge two arms
Are you listening? Jobs in the air
Sony Music returns to southern films
FoodWorld no to third party sales personnel
Henkel's Mr White relaunched
HC restrains garment dealers from using ITC's brand name
Source: The Economic Times
D’Damas Unveils Branded Jewellery Amidst Glitz
Powerful Trio Calls Shots At Coca-Cola
Source: The Financial Express
   
`Stop India shining advertisement campaign'
Source: The Hindu
   
Landmark opens store in Bangalore
Source: The Hindu Business Line
   
Cadbury makes measured return to ‘joy’ platform
Source: www.agencyfaqs.com
International News
Chicago Tribune Seeks Agency For $10 Million Account
Editor Of Gruner & Jahr's 'Ym' Magazine Resigns
Source: AdAge
   
Group hopes to persuade NBC to keep Ed series alive, runs full-page ad
Source: www.cp.org
   
WPP's Sorrell calls end to ad recession
Advertising slump hits FT for £25m
Source: observer.guardian.co.uk
HSBC Trims Publicis Groupe From Review
Vonage Reverts to In-house Ad Production
Source: Adweek
   
On Advertising: A Saatchi again looks to Europe
Source: www.iht.com
   
10 Advertisers May Join Newsday Suit...
Source: www.nypost.com
   
Toyota, eBay Form E-lliance
Source: Brandweek

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