14 Nov 2002 Volume: 3 Issue : 76






















Todays Newsbreakers India
Media Advertising & Marketing watch
Hallmark says short term ad targets within reach
Mediascope, which handles the Hallmark ad sales account, says the channel is on course to exceed its short term revenue goals for end-December by ten per cent... More

Toshiba opens IT showroom e-Studio
Global tech major Toshiba has opened its first futuristic IT showroom, e-Studio, in India. It has also announced investments of $1 million for marketing activities... More


Radio City says interactive show logs 10 m. calls

A month since the launch of Radio City 91 FM Suno Aurr Lakhpati Bano in Mumbai, the show has received over 10 million phone calls, the station claims... More

T-Mobile, Sony announce global content deal
T-Mobile and Sony Pictures Digital have announced an agreement for Sony Pictures Digital to deliver mobile entertainment and games services over t-zones, T-Mobile's consumer portal... More

BBDO New York's hat trick at London ad awards
BBDO New York was the most awarded individual agency at this year's London International Advertising Awards (LIAA), dominating the television/cinema competition with awards in seven different categories... More

Sony Music, Pepsi in global marketing campaign
Sony Music and Pepsi Cola have unveiled plans for a multifaceted, global marketing campaign that will span the worlds of radio, television and retail... More


Headlines

Dua heads all Sahara news operations
In a major reshuffle, the Sahara India group has brought in TV personality Vinod Dua as a consultant and co-ordinator of all proposed news operations, including the various state-specific news channels... More

Norms for FDI in non-news segment laid out
The government today issued guidelines for FDI in technical, scientific, specialty magazines, journals, periodicals... More

Convergence conference in Mumbai next month
At the legislative level, the convergence bill looks to be in limbo but there is a huge amount happening in the IT space, especially as regards the call centre business... More

CNBC launches interview series - 'The Appointment'
Touted as a flagship programme, business channel CNBC India, in partnership with Veronica Industries, Samsung, Sharekhan and Plast India Foundation, will present The Appointment, an exclusive series with eminent personalities from diverse spheres... More


US TV networks in spat over Emmies telecast
The US telecast rights for the prestigious Emmy Awards hang in the balance... More

Eutelsat to launch W5 satellite 16 November
Eutelsat is set for lift-off on 16 November during a launch window that opens at 22.38 UTC and closes at 23.49 UTC... More

Tube Talk
MTV VJs to don super heroes' guise on 14 Nov
More
Sony chairman on CNN's 'Biz Asia'
More
U2 rocks Slane Castle on Star Movies
More
Sachin Tendulkar on Ten Sports all through Nov
More
Source: www. indiantelevision.com

Other Headlines
Marico’s Health Platform: Just What The Doctor Prescribed More
Mgmt Development: Lowe To Set Up Lintas College
More
Benzer Group To Foray Into Retail Malls
More
CTV Players See A Bright Picture On The Back Of Strong Sales
More
Sansui To Expand Exclusive Showrooms
More
Finally, FDI Norms For Non-news Journals Are Out
More
Toshiba Rolls Out eStudio With HCL Infosystems
More
‘Future Looks Bright As Digital Decade Starts’
More
Source: Financial Express

FM stations jockey for Delhi market More
Permission for FDI in journals on merit basis
More
Wipro, Microsoft to expand ties
More
NCR sets up ATM unit in Pondicherry
More
Amul to spread wings, enter Lanka next year
More
IIMK portal on coconut, rubber
More
BMW’s 7th scientific award theme focuses on innovation
More
Source: Business Standard

"The next decade will be a very exciting one for the IT industry."
Bill Gates, Chairman, Microsoft
More
Microsoft, Karnataka sign MoU for portal
More
Wipro signs on Microsoft as BPO client
More
Source: www.moneycontrol.com

Ad campaign on AIDS More
MMA award for Hero chief
More
BMW scientific award contest More
Coke seeks to uncork Rs 803 crore
More
Toshiba opens e-Studio
More
Gemini TV consolidates position in AP
More
Many Indians keen on media contest More
Car perfume from Godrej Sara Lee More
HM rolls out Pajero in Kerala
More
Lee Cooper launches i-d footwear
More
Web hosting solution for Colgate More
Bajaj Auto in top gear on Kawasaki `interest'
More
McDonald's celebrates Children's Day
More
MS, Wipro may go hand in hand to take on IBM — To enter into BPO relationship soon
More
Source: The Hindu Business Line

NDTV calls for pitch; eight agencies in the fray More
AXN to screen action movies at Central Plaza, Mumbai
More
Source: www.agencyfaqs.com

Cordiant to take 26% stake in Bates India More
Andersen's ex-partner sues KPMG, 3 others More
Videocon set to go mobile, will make phones More
Passengers body protest 10% hike in air fare More
Air Sahara turns tables on Jet Airways, IA More
NCR's bullish on India, pumps $6m in ATMs More
Ford places bet on Made in India More
Honda sells 72,879 Activas in Apr-Oct '02 More
TCL plans Rs 100-cr re-entry splash More
Source: The Economic Times


Thought for the day

"Advertising is the genie which is transforming America into a place of comfort, luxury and ease for millions ."
- William Allen White

Other Newslinx International

FCC Approves Comcast/At&T Broadband Merger More
Flat Third-Quarter Revenue For Publicis More
Chicken Chain Seeks Agency For $7 Million Account
More
Michelob To Get Increased Ad Spending More
Grey Reports Revenue Decline More
Source: www.adage.com

NYSE Takes Stock In Security More
Sharp Spots Aquos For The Holidays More
Gap Casting Call Fishes For Fresh Faces More
Burger King Forms Unit To Oversee Biggest Franchisees More
Source: www.brandweek.com

Publicis Revenues Up Slightly More
Arnold Breaks First Dunlop Campaign More
Manasian Joins The Burlington Group as President More
IPG Reports 'Unanticipated Charges', Revenue Decline For Q3 More
Source: www.adweek.com

Advertisers use guerilla tactics to catch the attention of the public More
Source: www.independent.co.uk

Interpublic misses 3rd-qtr profit target More
Source: www.iwon.com

Blimp introduces the latest outdoor advertising medium More
Source: www.thestar.com

Some weeklies see a surge in ad pages More
Source: www.medialifemagazine.com

AltaVista revamps to lure users and advertisers More
Source: www.cw360.com

Internet bank criticised over ad claims More
Source: www.bbc.co.uk

The Economics of Squad Car Advertising
More
Source: www.adrants.rantworks.com








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