.7 18 April 2002 Volume: 2 Issue : 37  





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Todays Newsbreakers India
Media, Advertising & Marketing Watch
Madison Creative bags Amtrex AC account
Madison Creative has bagged the account of Amtrex Hitachi Appliances, which has launched a new range of airconditioners More

MTV launches translucent credit card with Citibank
MTV Citibank Card has been awarded the Gold award for best Youth Program at the Mastercard Asia/Pacific annual meeting 2002 More

Headlines

Private FM players racing to launch in Mumbai by April-end

As the deadline of 29 April draws near Radio Today (from the Living Media group), Radio Mirchi (offspring of the Times of India Group) and Radio Mid Day (from the Mumbai eveninger's stable) all expect to be up and beaming on or around that date More


Intelsat to provide DTH services in Kazakhstan
It might not be too long before Kazakstan starts beaming soaps into television rooms through DTH telecast. More

Government looks set to ease up on DTH restrictions

The government is reportedly weighing a proposal to remove the entry fee and bank guarantee totalling Rs 500 million as well as scaling down the 10 per cent revenue share agreement in its Ku band direct-to-home (DTH) television policy More

Special Report
Direct To Home TV - Prospect or Suspect? More

Tube Talk
NZ-Pak cricket series on ESPN from 21 April
ESPN will telecast, live and exclusive, the three match one day international (ODI) series between New Zealand and Pakistan that begins 21 April. More

etc's 'Star Giraftaar' for April is Jackie Shroff
Predominantly music channel etc has Jackie Shroff (also known as Jaggu Dada) as its Star Giraftaar for the month of April. More

INTAM Top 10 programmes on different channels (1 April - 7 April 2002)
Top 10 programmes on DD1
Top 10 programmes on DD2
Top 10 programmes on Star Plus
Top 10 programmes on Zee TV
Top 10 programmes on Sony

INTAM Top 10 programmes in Maharashtra (1 April - 7 April 2002)
Top 10 programmes across All C&S
Top 10 programmes across All Individuals
Top 10 programmes across All Individuals on DD1
Top 10 programmes across All Individuals on DD2
Top 10 programmes across All Individuals on Zee TV
Top 10 programmes across C&S on Star Plus
Top 10 programmes across C&S on Sony

Source: www. indiantelevision.com

Other Headlines
Global firms make a beeline to set back-offices in India More
Honda to sell Hero Honda bikes under Honda brand name More
Palio to help Fiat India break even in 2002, make profits in 2003 More
India, China to lead renewed growth in global air travel: Boeing More
Bayer's $6.4 bn acquisition deal of Aventis CorpScience gets EU nod More
Source: Hindustan Times

Reckitt Benckiser to sever ties with McCann-Erickson India More
Source: www.agencyfaqs.com

JK Tyre embarks upon Rs 50-cr marketing push
More
Essar Steel bags $22-m Spain order More
Hero Honda to phase out CD100 series More
Lupin files 2 applications with USFDA
More
16,000 Altos for Europe
More
Can Fin Homes ad gets clean chit
More
Benetton to say it with Colors in India
More
Bell Pins to strengthen brand in South markets
More
Source:The Hindu Business Line

BTAL Readies New Brand For May Launch
More
Net Access Rates To Stay Stable For 2-3 Months More
IT Education, ITES Make Large Chunk Of Franchising Pie In India More
source: Financial Express

Nestle Polo swings 10% ad budget to events More
FCB Ulka to take on Y&R with its new tool More
DVD majors to drop prices by 40% to fuel demand More
OM Kotak Mahindra may sub-brand campaigns More
Bajaj Auto aims at 18% rise in vehicle sales More
Coca-Cola India launches website More
TBWA launches e-commerce package More
Amul unwraps overseas spread plan More
Source:Business Standard

Satyam Infoway net loss dips to $148 m More
Coke India Q1 sales up 34%
More
Enfield launches urbane 350cc bike
More
Source: The Times of India
Thought
for the day
"Plan the sale when you plan the ad."
-- Leo Burnett
Other Newslinx International
AC Nielsen axes Asian targets markets survey this year More
Pepsi Twist makes Asian debut with "Lemon Kiss" ads More
Budweiser puts entire Argentine biz into Grey
More
Hollywood hunk to front pan-euro ads for PepsiCo's new chip brand
More
Argentine condom maker turns to skeletons
More
Beer ad star axed for being too popular
More
Source: www.adageglobal.com

IPG Proxy Statement Details Lowe Retirement Plan More
Arnold Adds Design Work from Talbots More
Grey Wins Tennis Assignment More
Source: www.adweek.com

$50 Million Botox Account Goes To Grey Global More
Leagas Delaney Gets $25 Million Sega Account More
Frank Lowe To Retire From Interpublic
More
Bacardi Silver To Get Plastic Bottles
More
Online Travel Sites Show Spike In Traffic
More
Tobacco Maker Strikes Word 'Light' From PackagingStar
More
Source:www.adage.com

Sony embarks on European campaign More
Source: www.intellagencia.com

Tesco plans insurance promotion for World Cup
More
Source: www.revolutionmagazine.com

 

 

 







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