| Storyboard: |
In the Lesson film, it's a wife who is tutoring her husband on how to use the Auto Gear Shift. The Cricket film, a special film developed for the sports season showcases how a young girl defeats her twin brother in a game of cricket. |
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| Production House: |
| Tubelight Films |
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| Director: |
| Prashant Issar |
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| Producer: |
| Radhika |
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| Mediums: |
| Television, Cinema, Digital, DTH |
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| Language: |
| Hindi |
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| Purpose
of the ad: |
The campaign aims to reinforce the Celerio brand promise of 'life takes a leap' as it bolsters into next phase of growth. |
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| Client: |
| Maruti Suzuki |
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| Brand: |
| Celerio |
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| Creative Agency: |
| Dentsu Creative Impact, Gurgaon |
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| Branch Head: |
| Amit Wadhwa |
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| Executive Creative Directors: |
| Sumitra Sengupta & Deepak Singh |
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| Creative: |
| Anurag Bhalla, Twisha Ahuja, Piyush Gupta, Shekhar Kumar, Arjun Suri |
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