29 September 2011Newsletter SubscriptionEmail this Page

Volume 30 - Issue No: 25

 
 
 
 
 
 





Media, Advertising & Marketing
 
 
 










Hindi GECs prepare for big action in October
 The pecking order of the GEC genre, which remains unscathed since the launch of KBC, is expected to shake up once again after two weeks as channels line up strategic shows.

Fragmentation hits English GEC genre
 With new players coming in, the English GEC genre is starting to see action after being a three-player market for many years; AXN continues to lead, even as new entrants have eaten into its share during the first half of the year.

UFO Moviez to invest Rs2bn for Scrabble Entertainment's India expansion
 UFO Moviez commits investment to fuel the growth and expansion plans in India of Scrabble Entertainment where it has upped its stake to 52 per cent.

 
 

Aggarwal and Sen join the bandwagon, form their own agency

History appoints MPG as its agency on record

M&C Saatchi’s India CMD Kamal Oberoi quits

 
Sony desists paying for 3D glasses from 1 May
Polanski apologises to victim in new documentary

Mindshare appoints Sushanto Biswas as partner – client leadership

Sony largest selling brand on eBay India

TV Ratings
Top 10 Programmes (11/09/2011 to 17/09/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (11/09/2011 to 17/09/2011)
Sony Entertainment TV
Star Plus
Colors
Zee TV
SAB
Star Cricket
Sun TV
Imagine TV
MAX
Maa Telugu
Gemini TV
Star Gold
Star Pravah
Zee Cinema
ETV Marathi
Star Jalsha

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•  India set to pip Oz, Korea to 3rd spot in Asia TV ad mkt
    		• Amazon unveils Kindle Fire tablet at $199
    Source: Financial Express
       
    		• TV ad market to expand
    Source: Livemint
       
    		• Reebok settles US charges over toning shoe claims
    Source: Moneycontrol.com
       
    		• Apple set to introduce new iPhone version on Oct 4
    		• TVS Motor rides on defensive theme
    Source: Business Standard
       
    		• Facebook Changes give a boost to Google Plus on search giant’s birthday
    Source: nvonews
    International News
    		• Grok Launches 1st Big Branding Push For Taleo
    		• News Corp.'s 'The Daily' Struggling to Get Readers
    		• Fox Gives ‘New Girl’ First Full-Season Pickup
    		• Digital Advertising Logs Record-Breaking Quarter
    		• Reebok Gets Kicked in the Butt by FTC
    		• Groupon Rewards Turns Your Credit Card Into a Loyalty Card
    		• Ad of the Day: Carlsberg
    Source: Ad Week
      
  		• Reebok To Pay $25M To Settle Deceptive Advertising Charges
    Source: Wall Street Journal
  		• US Internet ad revenue grew 23 pct in 1H 2011
    Source: Forbes
      
    		•  Google debuts video AdWords
    Source: Advanced Television
      
    		• TV Election Advertising Battle Heats up
    Source: WOWK
      
  		• Outdoor-advertising group spends $201k on lobbying
    Source: CNBC.com
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