19 September 2011Newsletter SubscriptionEmail this Page

Volume 30 - Issue No: 17

 
 
 
 
 





Media, Advertising & Marketing
 
 
 










Misleading ads issue: Asci to meet govt soon
 Dept of Consumer Affairs is studying possibility of framing some norms to check misleading ads in print & electronic media, following a directive from PMO.

Neo Cricket may earn Rs1bn as ad rev from England series
 Neo Cricket may earn Rs1billion as ad revenue; England series to set the pace for the West Indies series.

Govt withdraws permission to only 2 channels in 3 years
 TV channels given uplinking/downlinking permission total 780 including 35 channels of Doordarshan; 87 teleports permitted as on 18 August.

 
 

Rohit Gopakumar joins as Percept Intellectual Properties COO

Posterscope celebrates 3 years in India

Rugby WC to drive $1.67bn into global sports economy

 
Academy foreign-language film race hoting up
Disney red signals The Lone Ranger

Percept/H Delhi appoints Rajiv Agrawal as ECD

Wieden+Kennedy bags creative duties of Invista’s two brands

Cablevision in deal with Turner Networks

TV Ratings
Top 10 Programmes (04/09/2011 to 10/09/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (04/09/2011 to 10/09/2011)
Zee Cinema
Sun TV
Star Gold
ETV Marathi
Star Pravah
Imagine TV
Zee TV
Star Plus
Sony Entertainment TV
Gemini TV
Colors
SAB
Star Jalsha
MAX
Star Cricket
Udaya TV

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•  Brands like Airtel, DoCoMo, Vodafone, Pepsi etc use 'friendship' for youth connect
    		• Flying Machine's new advertisement draws controversy
    		• Yuvraj Singh signs deal with sports management company Sporty Solutionz
    		• Delhi round of Brand Equity Quiz today
    		• Prime Minister's Office initiates legal framework to check misleading ads
    		• ESPN set to earn over Rs 120 crore ad revenue from Champions League Twenty20
    Source: Economic Times
    		• Bollywood's longest promotion
    		• Branding the cloud
    Source: Business Standard
       
    		• Aditya Sinha: Ambika Soni's adventures in arm-twisting
    Source: DNA
       
    		• TV Ads Making Kids Become More Materialistic
    Source: MedIndia
    International News
    		• Ad of the Day: Coca-Cola
    		• TechCruncher Quits, Slams New Editor—On TechCrunch
    		• 'WSJ' Names New Page One Editor in Newsroom Shuffle
    		• Incubator Y Combinator Takes Aim at Ad Industry
    		• Netflix Exec: Customers Can 'Vote With Their Checkbooks'
    		• Potential Buyers Circle Yahoo
    		• High-Level Publisher Shuffle at Condé Nast
    Source: Ad Week
       
  		• Online Advertising Industry Association Seats New Board of Directors
    Source: Sacramento Bee
  		• Facebook to launch small business advertising initiative
    Source: AmsterdamPrinting.com
       
    		• Appssavvy Axes Traditional Banner Ads
    Source: Mediapost.com
       
    		• Nationwide reveals new slogan and advertising campaign
    Source: The Drum
       
  		• Social Media Replacing Traditional Advertising
    Source: Memphis Daily News
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