25 November 2011 Newsletter Subscription Email this Page

Volume 30 - Issue No: 63

 
 
 
 
 





Media, Advertising & Marketing
 
 
 
 









Marketers should understand the principles of guerilla marketing: Gibson
 Indian marketers have started adopting Guerrilla social media marketing but they need to understand principles and processes, says Shane Gibson, at World Brand Congress

DTH: Madras HC stay on levy of entertainment tax
 Madras High Court puts a stay on Tamil Nadu state government’s decision of imposing a 30 per cent entertainment tax on the DTH services in the state.

Ravi Kiran kicks off new startup with 3 partners
 Ravi Kiran, Suhail Kazmi, Sanjay Barkataki and Subodh Srivastav announce new growth advisory company, named Friends of Ambition, to guide ambitious enterprises.

 
 

Bajaj Allianz launches new brand campaign

RK Swamy BBDO conceptualises Moods Condoms' new TVC

 
Intl Press Academy to honour VFX expert Trumbull
Paramount to release Star Trek sequel in May 2013

FedEx launches a new campaign 'Connect your Business to a Changing World'

James Murdoch resigns from newspaper boards

TV Ratings
Top 10 Programmes (13/11/2011 to 19/11/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (13/11/2011 to 19/11/2011)
Star Plus
Colors
Sony Entertainment TV
Zee TV
SAB
Sun TV
Imagine TV
Gemini TV
Star Gold
Neo Cricket
Zee Cinema
MAX
ETV Marathi
Star Pravah
Maa Telugu
Sahara One
Star Jalsha

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•  Ybrant looks to buy content firm to boost Net traffic
    		• Cabinet opens doors for 51% FDI in multi-brand retail
    Source: Hindu Business Line
       
    		• Katju bats for newspapers
    Source: The Hindu
    		• Axe on display of 'vulgar' ads KMC bans display of select ads on bus shelt
    		• Microsoft Bing looks for reindeer magic
    Source: Times of India
       
    		• Two Senior Level Hires At Creativeland Asia
    Source: EFY Times
    International News
    		• Carnival Cruise Lines Eyes 3 Shops for U.K. Account
    		• Brands Cash in on 'Fried Turkey' Searches
    		• Black Friday Goes Gray
    		• ESPN Names New President
    		• Tribute in Fries! McDonald's Ad Lights Up Chicago Sky
    		• AT&T All But Gives up on T-Mobile Merger Last ditch effort to focus on DOJ court case
    Source: Ad Week
       
  		• Nolan to join board of Leo Burnett
    Source: Irish Times
  		• More advertisers dump Kyle Sandilands
    Source: Ad News
       
    		• Publicis Blueprint scoops top gong at APA Awards
    Source: Media Week
       
    		• Google, Bing launch TV advertising duel
    Source: STLtoday.com
       
  		• Midland Daily News advertising promotions announced
    Source: Midland Daily News
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