31 May 2011Newsletter SubscriptionEmail this Page

Volume 29 - Issue No: 41

 
 
 





Media, Advertising & Marketing
 
 
 










ASCI upholds 34 ads in 4-month period
 The Consumer Complaints Council (CCC) of Advertising Standards Council of India (ASCI) has upheld complaints against 34 advertisements for the four-month period starting November.

Maiden fiscal profit for Viacom18, net at Rs850mn
 Viacom18 posts net profit of Rs850mn in FY'11 compared to net loss of Rs430mn a year ago; rev up 32% to Rs11bn.

UTV's verticals profitable in FY'11, movie dominates
 Consolidated net profit jumps 154% to Rs1.35billion in FY'11; operating revenue up 40% to Rs9.29billion.

TV18 news biz turns net positive in FY’11
 Standalone net profit is at Rs390mn against a net loss of Rs600mn in FY'10; rev rises 12.1% to Rs3.06bn.

 
 

LG Ad consolidates 50% of LGEIL's creative biz

Stronger pictorial warnings in tobacco ads from 1 December

Nielsen acquires NeuroFocus

 
Maya Entertainment buys US rights of Greetings…
Pirates….tops opening weekend b-o crown

Social Wavelength to manage Magma’s social media presence

JWT CCO Delhi Adrian Miller quits

TV Ratings
Top 10 Programmes (15/05/2011 to 21/05/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (15/05/2011 to 21/05/2011)
Star Plus
MAX
Zee TV
Colors
SAB
Sun TV
Sony Entertainment TV
Imagine TV
Star Gold
Zee Cinema
Gemini TV
Star Jalsha

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  		•  Tall men standing
    		• Tricky Pitch
  		• ‘"The best was Quit India"
    		• "If marketing is just advertising then this is not enough"
  		• ‘"My work takes me closer to the consumer"
    		• Putting the mojo back into advertising
  		• Maria Sharapova extends her reach
    Source: Financial Express
       
  		• Nokia, HUL & Coke using innovative campaigns to connect with consumers through social networking
    		• How gutka brands do healthy business under the cover of surrogate advertising
    Source: Economic Times
       
  		• TV Today FY11 net down 60% at Rs12cr
    Source: Business Standard
       
  		• Google unveils application for paying with phone
    Source: Deccan Herald
       
  		• SAP Ventures invests in ad technology firm OpenX
    Source: Times of India
       
  		• Tobacco companies violate ad norms
    Source: Mid-Day
    International News
    		• The 25 Most Epic Ads That Aren't Apple's '1984'
    		• The Week on AdFreak
    		• Internet Ad Revenue Hits New High
    		• Google Bests Yahoo in Display
    		• Mike Buchner Named Fallon CEO
    		• Gawker to Host Private Screening of Times Documentary 'Page One'
    		• Facebook Wants to Be Go-To Site for Media
    Source: Ad Week
      
  		•  Online alcohol ads get boost from offline bans
    Source: CBC.ca
    		• London 2012 Olympic Games advertising consultation period ends
    Source: Tribune
      
  		•  $1.4million Out of Home ad campaign
    Source: Wide Format Online
      
  		•  Facebook pursuing 'strategy of targeting television advertising budgets
    Source: The Wire Report
      
  		•  Ahly sign record-breaking advertising deal
    Source: Ahram Online
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