27 May 2011 Newsletter Subscription Email this Page

Volume 29 - Issue No: 39

 
 
 





Media, Advertising & Marketing
 
 










PromaxBDA 2011: Viacom18 wins maximum gold
 Viacom18 Media wins seven gold and seven silver; Multi Screen Media, Star India and Zeel bag five gold each.

CCI to look into Zee Turner, Star Den alliance
 The Competition Commission of India is likely to see whether the distribution deal conforms to the anti-trust norms

Star, Zee merge distribution biz in equal JV
 Star Den and Zee-Turner to hold 50% each in Media Pro Enterprise India; to have bouquet of 68 channels. UPDATED!

 
 

Blazar Media wins digital duties for Honda Siel Cars India

Solving the paradoxes of media brands with Lee Hunt

MediaCom ups Divya Gururaj to head of South and Southeast Asia

 
Cameron Crowe coming with 3 films this year
Sarah Palin documentary to release in June

Godrej Appliances to up marketing spend to Rs1.35bn

Vettel is Infiniti brand ambassador

Star World Juke Box launches on Facebook

TV Ratings
Top 10 Programmes (08/05/2011 to 14/05/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (08/05/2011 to 14/05/2011)
Star Plus
MAX
Zee TV
Colors
SAB
Sun TV
Sony Entertainment TV
Zee Cinema
Imagine TV
Gemini TV
Zee Marathi
Star Jalsha
Star Ananda
Star Gold

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  		•  Mamata Mukherjee's victory in West Bengal elections becomes case study in brand positioning and packaging
  		• Government cracks whip on ‘obscene’ deodorant advertisements
    Source: Economic Times
       
  		• I&B Ministry Wants Overtly Sexual Ads Taken Off Air
    Source: Outlook
  		• STAR, Zee form distribution JV to shake up TV business
    Source: Business Standard
       
    		• Google Facebook warn on Internet rules at e-G8
    Source: Moneycontrol.com
       
  		• Austar gets $2 bn bid from pay-tv rival Foxtel
    Source: CIOL
    International News
    		• Arnold Continues Digital Hiring Spree
    		• AOLTV Relaunches In Partnership With i.TV
    		• Kabam, 'Zynga of Hardcore Gaming,' Raises $85 Million
    		• Google Wallet Lets You Pay With Your Smartphone
    		• Amazon Gives Gaga Promotion Another Try
    		• The Programming Insider: 'Idol' Finale Wins for Fox
    		• Internet Ad Revenue Hits New High
    		• Bloomberg Poaches Another From WSJ
    Source: Ad Week
  		• Google Passes Yahoo in Online Display Advertising
    Source: AdAge.com
      
    		•  SA mobile advertising to top R1bn in 2012
    Source: TechCentral
      
  		• World Cup advert 'unlikely to offend'
    Source: Stuff.co.nz
      
    		• Italian advertising rebels say no to bimbos
    Source: AsiaOne
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