10 May 2011Newsletter SubscriptionEmail this Page

Volume 29 - Issue No: 26
 
 





Media, Advertising & Marketing
 
 










HUL's ad spend up 15.7% to Rs28.3bn in FY'11
 On standalone basis also, HUL's spend is up 15.6% to Rs27.6bn; Q4 spend on ads & promotions is marginally down.

Nitin Vaidya joins Star India as biz head - Hindi channels
 Former Zeel COO Nitin to head Star Plus, Star One, Star Gold & Star Utsav; to report to Star COO. UPDATED!

Haunted 3-D starts well; Y-Films debuts poorly
 Haunted 3-D has weekend collections of Rs93million. Luv Ka The End nets Rs23.5million. BOX OFFICE!

 
 

Pant joins Disney India as ED - marketing

Jishnu Sen is Grey India president & CEO

Mudra West wins BBC Top Gear account

 
Edgerton in Bigelow's film on Osama
Fassbender likely to star in Boyle's Trances

P9 helps Tata Photon associate with Fast and Furious 5

Leo Burnett ropes in Rajesh Mani as ECD

Hathway to launch HD service in June

TV Ratings
Top 10 Programmes (24/04/2011 to 30/04/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (24/04/2011 to 30/04/2011)
MAX
Colors
ETV Marathi
Star Plus
Zee TV
SAB
Sun TV
Sony Entertainment TV
Imagine TV
Star Jalsha
Nickelodeon
Zee Cinema

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  		•  HUL trims adspend, employee costs to make up for costlier inputs
  		• Apalya Tech wins streaming rights for 2012 IPL
    Source: Hindu Business Line
       
  		• Facebook Offering Incentives--Now Pays Users 10 Cents To Watch Video Ads
    Source: ebrandz
       
  		• Curb on Junk Food Advertising Recommended in Australia
    Source: MedIndia
       
  		• Apple replaces Google as the world's most valuable brand
    Source: domain-B
       
  		• Volume growth could be HUL's turning point
    Source: Livemint
      
  		• In full control
  		• "I’m inspired when my ideas create ripples"
  		• "We may have arrived late but will make the most of this opportunity"
  		• Bits & Bytes
  		• "People buy philosophies not brands"
  		• Grooving to the local beat
  		• Google takes to TV to promote browser
  		• Apple overtakes Google as world’s most valuable brand
  		• Hindustan Unilever net profit up 6.46%
    Source: Financial Express
      
  		• HUL net down 2%, records new high in volume growth at 13%
  		• Apple pips Google as most valuable brand
    Source: Business Standard
    International News
    		• Top 10 Earners in Advertising
    		• Oddest Dish-Soap Ads Ever Made
    		• CNNMoney.com Invests in Fortune's Profile
    		• Apple Tops List of World's Most Valuable Brands
    		• The Programming Insider: ABC Bounces With NBA Finals
    		• Red Bull Amps Brand With Mag
    		• Pop Goes the Big Food Brand
    Source: Ad Week
       
    		• ITV set to report first advertising revenue decline since 2009
    Source: The Drum
  		• Facebook set for display ad lead
    Source: Financial Times
      
    		•  WestJet launches "moments" advertising campaign
    Source: CanadianBusiness.com
      
  		• Rovi, Sony Sign Connected Ad Deal
    Source: Twice
      
  		• CITGO Launches 2011 Ad Campaign
    Source: Convenience Store Decisions
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