24 Mar 2011 Newsletter Subscription Email this Page

Volume 28 - Issue No: 93
 
 
 





 Media, Advertising & Marketing
 
 










TV industry paces up, to grow at 16% CAGR
 Television segment grows at 15.56% to Rs297billion in 2010; to touch Rs630billion by 2015.

Mandate digitisation: Aroon Purie
 Broadcasting industry sinks into losses as it gets Rs40bn of pay revenues while the carriage fees is Rs180bn.

Media’s lost opportunity is $105bn: Murdoch
 India's creative force is a sleeping tiger; digitisation is key to unlocking the potential of M&E industry, says Murdoch.

 
 

WC: 40 matches deliver 2.07 TVR

Unilever sells Sanex to Colgate-Palmolive for $940million

 
South Korea sweeps Asian Film awards
Morgan Spurlock film to open Hot Docs Film Fest

Lenovo launches new products; to launch mass media campaign

Bates 141 promotes Dheeraj Sinha as Regional Planning Director

 
Politicisation of TV news content in South India : Mahendra Mishra
Prasar Bharati: A year of controversies
The tough task of building a non-tabloid news channel in India: Jehangir Pocha
2010 a year of wait for FM radio
The crisis of news channels in Indi : Anurradha Prasad
Music channels face uncertainty
The day the music died : Prem Kamath
Testing time for sports broadcasters
2011 will be a challenging year for Indian sports biz : Peter Hutton
Be ready for more franchise properties : Atul Pande
TV ad revenue poised for healthy growth : Rohit Gupta
"What's On" in 2011... And What's Not : Joy Chakraborthy
Facts beyond Fiction: Shailesh Kapoor

India-SA match is biggest streamed cricket match ever

TV Ratings
Top 10 Programmes (06/03/2011 to 12/03/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (06/03/2011 to 12/03/2011)
Star Cricket
Zee TV
Star Plus
Colors
SAB
Sony Entertainment TV
Sun TV
MAX
Gemini TV
ESPN
Imagine TV
Star Jalsha
Zee Marathi
Star Pravah
Zee Cinema
Star Gold
Maa Movies
ETV Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  		•  New Zealand launches branded apples
  		• Nimbus plans strategy to make use of IPL's global broadcast rights
  		• Content matters most in social interaction
  		• Fill it, shut it, forget the advertising
  		• Legal eagles and those ads
    Source: Hindu Business Line
       
  		• Govt plans Rs100cr ad campaign to promote vocational education
    Source: Livemint
       
  		• Colgate to buy Sanex unit for about $940mn
    Source: Business Standard
       
  		• Zee Entertainment eyes sports breakeven in 2 years
    Source: DNA
  		• 4 crore cable, DTH subscribers may feel pinch of copyright tax
    Source: Times of India
       
  		• M&E industry to touch Rs1275bn by 2015
  		• Brand new order: M S Dhoni slips to No 7 on Facebook, Twitter; Sachin Tendulkar leads the chart
  		• Coca-Cola set to take plunge in juice market
  		• Online ads in desi languages attract more users: Survey
    Source: Economic Times
       
  		• LinkedIn reaches 100million members worldwide
    Source: Sify
       
  		• Publicis acquires majority stake in Watermelon Healthcare Communications
    Source: Siliconindia.com
       
    International News
    		• Elizabeth Taylor’s Bad Timing
    		• Upfront: No Scripted Series in the Cards for Hallmark
    		• Yahoo Boasts Lightning-Fast Search Experience
    		• Liberal Group Wants FCC Crackdown on Political 'Front' Groups
    		• Berger Exits Euro RSCG After 25-Year Run
    		• Filming Set to Begin, but Gere/Sarandon Thriller Lands in Court (Exclusive)
    		• Upfront: IFC Tempts Advertisers With New Barrel of Laughs
    		• New York Times Shafts E-Reader Users With Paywall Plan
    Source: Ad Week
      
    		•  Could Combined Data From AT&T, T-Mobile Be Powerful Ad Tool?
    		• Teen Dream: Driver's Ed, Courtesy of Mercedes
    		• Liberal Group Wants FCC Crackdown on Political 'Front Groups'
    		• AT&T, T-Mobile Deal to Cost $100 Million in Lobbying?
    		• Lecherous Non-Human Pitching Ford Focus
    Source: Brand Week
  		• TV ad market set for slowdown
    Source: Media Week
       
  		• Sun-Times, suburban papers to join under one brand
    Source: Chicago Sun-Times
       

  • Beijing Bans Outdoor Advertising Promoting ‘Hedonism' as Wealth Gap Widens
    Source: Bloomberg
       

  • Journal appoints advertising VP
    Source: Edmonton Journal
       
    		• M&S unveils spring advertising campaign
    Source: Telegraph.co.uk
       
  		• FCC Warns Broadcasters About Discriminatory Advertising Contracts
    Source: Radio Ink
       
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