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Volume 28 - Issue No: 91
 
 
 





Media, Advertising & Marketing
 
 










Indian M&E industry to grow at 14% CAGR to Rs1275bn by 2015: FICCI-KPMG
 Currently at Rs652bn, M&E to grow at 13% in 2011; TV to grow at 16% CAGR to Rs630bn by 2015.

Challenge for the TV news industry is to find the right balance: Barun Das
 Recession is a significant milestone as it helped Indian news chnnls get back their focus on costs, says Barun Das.

Tanu Weds Manu nets Rs312mn; satellite rights go to Zee
 Zee bags satellite rights for Rs70mn; the Viacom18 film has unopposed run at BO & nets Rs312mn. BOX OFFICE!

 
 

Pepsi ropes in Sharman Joshi as brand ambassador for 7Up

Colgate launches “Ask the Dentist” campaign

 
Battle: Los Angeles still reigns foreign box-office
Hong Kong fest gets going

Grey’s Rohit Malkani and Bhavesh Kosambia to judge New York Festival 2011

Times Internet bags IPL Internet, mobile & radio rights

 
Politicisation of TV news content in South India : Mahendra Mishra
Prasar Bharati: A year of controversies
The tough task of building a non-tabloid news channel in India: Jehangir Pocha
2010 a year of wait for FM radio
The crisis of news channels in Indi : Anurradha Prasad
Music channels face uncertainty
The day the music died : Prem Kamath
Testing time for sports broadcasters
2011 will be a challenging year for Indian sports biz : Peter Hutton
Be ready for more franchise properties : Atul Pande
TV ad revenue poised for healthy growth : Rohit Gupta
"What's On" in 2011... And What's Not : Joy Chakraborthy
Facts beyond Fiction: Shailesh Kapoor

Nat Geo Wild HD launched in Greece

Pace signs new deal with Net Serviços in Brazil

TV Ratings
Top 10 Programmes (06/03/2011 to 12/03/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (06/03/2011 to 12/03/2011)
Star Cricket
Zee TV
Star Plus
Colors
SAB
Sony Entertainment TV
Sun TV
MAX
Gemini TV
ESPN
Imagine TV
Star Jalsha
Zee Marathi
Star Pravah
Zee Cinema
Star Gold
Maa Movies
ETV Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  		•  Facebook to acquire feature phones application developer Snaptu
  		• Media, entertainment sectors to grow 13% this year
    Source: Hindu Business Line
       
  		• TIL-Nimbus bag IPL media rights
  		• Emami looking for more celebrities; signs on Kangana
    Source: Economic Times
       
  		• Google replaces Walmart as most valued brand
  		• Google tops global brand index, Coca-Cola loses some fizz
  		• AT&T to buy T-Mobile USA for $39bn in cash, stock
    Source: Business Standard
       
  		• Indian media industry jumps 11%: KPMG
    Source: Indian Express
  		• TIL-Nimbus bag IPL media rights
    Source: Times of India
       
  		• Fun Theory, Revised
  		• And the nominees are...
  		• "Awards are not a matter of life and death"
  		• "Be creative, provocative and innovative"
  		• "Zoozoos show the power of a campaign"
  		• Ad spend growth pushes media industry profit: Ficci-KPMG
  		• AT&T to buy T-Mobile from Deutsche Tele for $39bn
    Source: Financial Express
       
  		• AT&T to buy T-Mobile for $39b
    Source: Hindu
       
    International News
    		• AT&T, T-Mobile Deal to Cost $100Million in Lobbying?
    		• Quartet of Networks Orchestrate March Madness Masterpiece
    		• Crispin's 15 Best Campaigns for Burger King
    		• AT&T, T-Mobile Deal Will Get Scrutiny in Washington
    		• The Brands of Windsor Get a Jolly Good Deal
    		• MPA Faces Leadership Vacuum
    		• NBC Sees Summer Series Enders for Friday Night Lights, 'Criminal Intent'
    		• Agency Offers Brands 'Safe' Ad Solution
    Source: Ad Week
       
    		• The Brands of Windsor
    		• Hidden Portals
    		• Crispin's 15 Best Campaigns for Burger King
    		• Talent Contest
    		• Ad Industry Metrics Roundup
    Source: Brand Week
  		• BBC Radio 5 Live launches daily TV ads
    Source: Media Week
       

  • YouTube and TED Showcase Good Advertising
    Source: Tubefilter News
       
    		• Olympic advertising campaign aims to sell £500m in tickets
    Source: ashdowngroup.com
       
  		• Hearst hires new advertising executive for Northeast
    Source: Danbury News Times
       
    		• CREA LAUNCHES NEW ADVERTISING CAMPAIGN
    Source: Canada NewsWire
       
    		• RadioActive Media Reinvents Radio Advertising
    Source: Online PR News
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