2 June 2011Newsletter SubscriptionEmail this Page

Volume 29 - Issue No: 42

 
 
 





Media, Advertising & Marketing
 
 
 










Advertisers show concern as IPL 4.0 sees 29% dip in ratings
 Final gets 6.96 TVR compared to 12.85 last year; first time in 4-year history that tournament rating falls below 4 TVR.

Service tax: Broadcasters want advertisers to cut down credit period
 Broadcasters fear new point of taxation rule can impact cash flows if advertisers do not cut down on 90-day credit period.

Sony's new biz head plans fiction shows to lift channel
 Sneha Rajani's aim is to expand women viewership with fiction shows; targets No. 3 in Hindi GEC space by year-end.

 
 

MPG retains MTS biz worth Rs1.5bn

Jethalal most favourite character on Hindi GECs

Godrej acquires 51% stake in pan-African hair care company

Google launches online tool for Indian advertisers to find markets overseas

 
Warner Bros plotting Hangover III

Spatial Access restructures senior leadership team

Synovate BC expands in MENA

DKT India awards creative duties to Guava

TV Ratings
Top 10 Programmes (15/05/2011 to 21/05/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (15/05/2011 to 21/05/2011)
Star Plus
MAX
Zee TV
Colors
SAB
Sun TV
Sony Entertainment TV
Imagine TV
Star Gold
Zee Cinema
Gemini TV
Star Jalsha

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  		•  Deos raise a stink
    Source: Hindu Business Line
       
    		• Twitter CEO says 80 of advertisers renew
    Source: Moneycontrol.com
       
  		• Vodafone threatens to sue user over Facebook comments
    Source: Times of India
       
    		• Twitter acquires online ad team to help with monetization
    Source: IBNLive.com
  		• Advertisers shy away from India's West Indies tour
    Source: Financial Express
       
  		• Times Internet ties up with NBA; to target high-income group
  		• Komli to expand in SE Asia with Aktiv Digital acquisition
    Source: Livemint
       
  		• Rel Broadcast eyes operating margin of 20%
    Source: Business Standard
       
  		• Twitter acquires AdGrok
    Source: Black Friday Deals
    International News
    		• Ad of the Day: Intel
    		• Battle Lines Drawn Over AT&T, T-Mobile Deal
    		• Twitter and Google Launch Their Own 'Like' Buttons
    		•  GetGlue Snags First Sponsor
    		•  Myspace Auction Limps Along
    		•  What's to Become of Condé Nast's Digital Orphans?
    		• Omnicom Exec Dosch Is Cheil CFO
    Source: Ad Week
    		• AOL Advertising Names Lateef Sarnor Industry Practice Head for Multicultural Category
    Source: MarketWatch
       
  		• BlackArrow adds dynamic mid-rolls, APIs to VOD ad platform
    Source: CED Magazine
       
  		• Newspaper Ad Revenue in US Falls 7 Percent in 1Q
    Source: ABC News
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