7 Feb 2011 Newsletter Subscription Email this Page

Volume 28 - Issue No: 61
 
 
 
 





 Media, Advertising & Marketing
 
 
 
 










Asci pulls up Airtel’s 2 and 4 other ads
Bharti Telemedia, Nuzen Herbal, Gillette India, Piramal Healthcare, and Space Age Multiproducts have faced the ire of the Advertising Standards Council of India (Asci)

DTH bringing the second wireless revolution in India - Bharti Airtel Director and CEO digital TV services Ajai Puri
DTH ops innovate in hardware & interactivity; festive season & sporting events major boost, says Puri.COLUMN!

TV channels: Govt revises Trai's networth criteria suggestions
Govt proposes networth should be Rs 150 mn for news & current affairs chnls & for every additional chnl Rs 50 mn.

Fremantle to produce X Factor for Sony TV
Sony to air UK's popular reality show post IPL; Aditya Narayan likely to host The X Factor.

Sony to spend Rs20million on promoting YRF’s new fiction

Adclub Bombay honours young achievers

 
127 Hours, True Grit win Scipters award
Harry Potter franchise to receive BAFTA award

Aje signs two year license agreement with The FA; to launch Big Cola in India

Triton Communication wins creative duties of ECS

 
Politicisation of TV news content in South India : Mahendra Mishra
Prasar Bharati: A year of controversies
The tough task of building a non-tabloid news channel in India: Jehangir Pocha
2010 a year of wait for FM radio
The crisis of news channels in Indi : Anurradha Prasad
Music channels face uncertainty
The day the music died : Prem Kamath
Testing time for sports broadcasters
2011 will be a challenging year for Indian sports biz : Peter Hutton
Be ready for more franchise properties : Atul Pande
TV ad revenue poised for healthy growth : Rohit Gupta
"What's On" in 2011... And What's Not : Joy Chakraborthy
Facts beyond Fiction: Shailesh Kapoor

Hulu, Viacom announce content partnership

Rahman to perform at Oscars

TV Ratings
Top 10 Programmes (23/01/2011 to 29/01/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (23/01/2011 to 29/01/2011)
Zee TV
Zee Marathi
SAB
Colors
Star Plus
Sony Entertainment TV
Ten Cricket
MAX
Imagine TV
DD1
Star Jalsha
Zee Cinema
Star Gold
Zee Bangla
Star One
Star Pravah
ETV Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•  FMCG cos seek to connect better with consumers
    Source: Economic Times
       
  		• Brand World Cup and unpleasant realities
    Source: Hindustan Times
       
  		• SuperBowl Ad Preview
    Source: Indian Cars Bikes
       
  		• ASCI pulls up six brands for misleading advertising
    Source: mydigitalfc.com
  		• MCD''s new plan to augment advertisement revenue
    Source: Oneindia
       
  		• Online marketing industry size to touch Rs 2k crore by 2013
  		• Star triggers telly war with weekend entertainment
  		• News Corp taps Allen & Co for MySpace sale
  		• Cricket dons a digital avatar this gaming season
    Source: Business Standard
       
  		• Planman Marcom Unveils Powerbrands 2010-11
    Source: Best Media Info
    International News
    		• New York Observer Shakes Up Newsroom
    		• Lawsuit: Woman Charges Westwood One With Age Discrimination
    		• PI&C Wins Mohegan Sun
    		• Circulation News Not Good for Big Magazine Publishers
    		• Norwegian Cruise Line Picks 5 Finalists
    		• VivaKi Delays North American Consolidation
    		• Tremor Media Buys Mobile Video Firm Transpera
    		• Newsweek, MSNBC Sever Traffic Ties
    		• Facebook Makes Strange Bedfellows
    Source: Ad Week
       
    		• Mohegan Sun Picks Creative, Media Shop
    		• Cruise Season Rebounds
    		• Norwegian Picks 5 Finalists
    		• BMW Brings Mini to Super Bowl
    		• TV's Batman to Star in Dolby Social Media Campaign
    Source: Brand Week
    		• The Advertising Rebound Eludes Newspaper Publishers
    Source: Morningstar.com
       
  		• UK bans YSL perfume ad
    Source: Times LIVE
       
    		• TiVo offers free insight into TV ad effectiveness
    Source: CNET
       
  		• Sign Spinners Give Advertising New Edge
    Source: NewsChannel5.com
       

  • RTÉ rejected €200k Newstalk advertising campaign
    Source: JOE
       
  		• Church banned from advertising miracles
    Source: DigitalJournal.com
       
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